Media Advertising Operations Associate
Primary stack
Job description
About the Position
Media Advertising Operations Associate
Bogota, Colombia
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Role Summary and Impact
As a Media Advertising Operations Associate, you'll be the driving force behind the success of our clients' paid media campaigns. You'll ensure flawless implementation, continuous optimization, and meticulous monitoring across platforms like Google Ads, Meta Ads, TikTok Ads, and DV360, to maximize brand visibility, generate quality leads, and drive conversions.
Responsibilities
- Ensure flawless implementation of digital ad campaigns.
- Continuously optimize campaigns for better performance.
- Meticulously monitor campaigns across various platforms.
- Maximize brand visibility and drive conversions.
Requirements
- Proven experience (1+ years) in digital advertising, specifically focused on bidding platform management and optimization.
- Hands-on experience implementing and managing campaigns on platforms such as Google Ads, Meta Ads (Facebook & Instagram), DV360, and other relevant platforms.
- Strong analytical skills with the ability to interpret data, identify trends, and generate actionable insights for campaign improvement.
- Solid understanding of digital marketing principles, including campaign planning, targeting, and bidding strategies.
- Proficiency in Excel and data analysis tools for reporting and performance tracking.
We Offer
- Competitive benefits package.
- Opportunities for professional growth.
- Hybrid work environment.
- Access to global WPP Media & WPP networks.
- Employee resource groups and in-office events.
- Significant paid time off.
- Preferential partner discounts.
- Employee mental health awareness days.
About the Company
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodation or flexibility, please discuss this with the hiring team during the interview process.
For more information on how we process the information you provide, please read our Privacy Notice.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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