Media Manager, Paid Social

About the Position

Media Manager, Paid Social

New York, New York, United States

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About the Company

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai, and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions, and expert strategic counsel.

For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.

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Responsibilities

• Support paid social strategy development by compiling client research, competitive data, and social platform information.
• Manage tactical planning and buying for paid media across all major social platforms, including Meta, X (formerly Twitter), Pinterest, LinkedIn, and TikTok.
• Analyze campaign data, pull regular reports, and provide actionable recommendations for performance optimization.
• Translate complex data into clear, insightful reports for both client and internal stakeholders.
• Stay current with new ideas, trends, and technologies within the social media landscape to innovate and educate.

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Requirements

• 1–3 years of experience in paid social media management; agency experience is preferred.
• Required hands-on experience with the native ads managers for Meta, TikTok, Pinterest, Reddit, and LinkedIn.
• Excellent organizational, time management, and communication skills.
• Relevant platform certifications are a plus.

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We Offer

• Competitive Salary: $45,000-$100,000 USD
• Hybrid Work Approach: Teams in the office an average of four days a week.
• Benefits Package: Click WPP Benefits for more details.

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About the Company

VML is part of WPP, the trusted growth partner for the world's leading brands. We are an equal opportunity employer and consider applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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