Monetization Manager (Intellecto Kids)
Primary stack
Nice to have's
Job description
About the Position
Genesis is a full-cycle international product IT-company. We are the most high-loaded company in the country and one of the largest partners of Facebook, Google, Snapchat, and Apple in the CEE region. Our ecosystem consists of more than 15 companies and an investment fund. We help startups in which we invest to scale their business and also share expertise in various areas, including hiring specialists.
Currently, we are looking for a full-time remote Monetization Manager for IntellectoKids.
IntellectoKids is a leading developer of educational applications for 3-6 years old children and their parents. Our mission is to help parents in the development and upbringing of their kids. Our team has successfully launched 4 mobile applications used by more than 1 million users around the world:
- IntellectoKids Learning Games (apple.co/2TB8zVd) - educational games for children 3-6 years old. The application is consistently included in the Top 10 in the Kids 5 & Under category on the App Store.
- IntellectoKids Bedtime Stories (apple.co/2PZeEIJ) - educational audio tales based on characters from IntellectoKids Learning Games.
- IntellectoKids Super Parents (apple.co/2VSSb3T) - audio lectures for parents about parenting and development of children.
- IntellectoKids English For Kids (apple.co/2vFgwzv) - an application for teaching English in a playful way using voice recognition technology.
Your tasks will be:
- Comprehensive analysis of the conversion funnel and monetization model of our mobile applications - from installation to calculating lifetime by subscription and country.
- Analysis and weekly update of LTV models.
- Search for new points for LTV growth: CAC and ARPS.
- Formation and conduct of A/B tests of various subscriptions (prices).
- Formation and conduct of A/B interface tests inside mobile applications that affect the conversion funnel (subscription windows, etc.).
- Establishment and registration of new subscriptions in the App Store and Google Play.
Requirements
- Analytical mind.
- Desire and ability to work with numbers.
- Experience with models.
- Excellent knowledge of Excel.
- Understanding the basic principles of conducting A/B tests.
- Understanding the target audience and creativity - the ability to come up with non-standard hypotheses.
Nice to Have
- Experience in calculating LTV mobile applications.
- Experience with Tableau.
- Experience with mobile analytics tools (Amplitude, Mixpanel, etc.).
We Offer
- Full-time remote position.
- Strong and friendly team, feedbacks, one-on-ones, mentoring.
- Official employment.
- Paid sick leaves and vacation.
About the Company
Genesis is a full-cycle international product IT-company. We are the most high-loaded company in the country and one of the largest partners of Facebook, Google, Snapchat, and Apple in the CEE region. Our ecosystem consists of more than 15 companies and an investment fund. We help startups in which we invest to scale their business and also share expertise in various areas, including hiring specialists.
Join Our Team!
Level of Salary: $$ (from 300 to 500$)
Level of English: Upper Intermediate
Categories: Digital-маркетинг
Experience: 1 year
Type of Employment: Full-time
Position Level: Junior
Company Size: 800-1500 employees
Industry: Information Technology
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