Job Description, Responsibilities & Requirements
About the Position
AnyMind Group is launching a new Performance-based Advertising Management team to maximize client results through advertising operations. In this role, you will manage and optimize performance-based advertising, design strategies, manage a team, and demonstrate leadership to maximize results. We are looking for someone who can adapt to changes in the advertising market and contribute to business growth by implementing effective marketing initiatives.
Responsibilities
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Advertising Management and Optimization
Manage and optimize Google Ads (Search, Display, YouTube), Meta Ads (Facebook, Instagram), TikTok Ads, and affiliate ads. Monitor ad effectiveness, design and implement A/B tests, and improve operations based on data analysis. Optimize budget allocation and enhance ad performance.
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Advertising Strategy Design / Initiative Planning
Analyze client challenges and develop strategies to achieve KPIs (CPA, ROAS, etc.). Design optimal ad plans based on competitor analysis and trend research. Collaborate with the creative team to optimize banner ads, video ads, and landing pages.
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Team Management
Establish and build the performance-based advertising delivery team. Manage and develop team members, and organize work processes. Manage team KPIs (ad performance, number of projects, operational efficiency, etc.).
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Client Communication
Conduct regular meetings with clients, propose ad strategies. Create and report performance reports, and implement improvement proposals.
Requirements
Required Skills
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Advertising Management Skills
- Experience with Google Ads, Meta Ads, TikTok Ads, etc. (3+ years)
- Proven track record of data analysis and optimization for improving ad performance
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Project Management Skills
- Experience with budget management and the formulation and execution of ad strategies
- Proven track record of managing team operations and process improvements
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Communication Skills
- Ability to coordinate smoothly with clients and internal teams (creative, data analysts, sales)
- Skills in reporting and proposing ad initiatives
Preferred Skills
- Experience in managing performance-based ads (listing, social media ads, affiliate ads)
- Experience in creative direction (banner ads, video ads, landing page improvements)
- Data analysis skills using SQL or BI tools
- Experience in startups or global companies
- Experience using English in operations (experience in managing ads for overseas markets is a plus)
We Offer
- Performance evaluations (twice a year)
- Bonus (once a year)
- Commuting expenses
- Full weekend (Saturday, Sunday, public holidays), year-end and New Year holidays
- Paid leave
- Maternity leave, paternity leave, childcare leave
- Social insurance: Workmen's Accident Insurance, Employment Insurance, Health Insurance, National Pension
- Working hours: 10:00-19:00 (including 1 hour break)
- Office: Roppongi Hills
About the Company
AnyMind Group is a global tech company that empowers businesses and creators to grow and thrive in the digital economy. We are committed to providing innovative solutions that drive success for our clients and partners.
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