About the Position

Price and Promotions Analytics Associate Manager

Help your clients grow their business by partnering with them to draw compelling insights from Nielsen data. The Senior Consultant will be curious, self-motivated, and have a creative touch.

Leverage statistical analysis to understand past trends and predict the future effect of marketing tactics on sales. You will create concise and compelling presentations about brand, market, industry, and category trends in response to your client’s business needs. You will work with a cross-functional range of stakeholders to help our clients make smarter decisions when investing their marketing budget and ensure that the client is achieving maximum benefit from their Nielsen investment.

The Senior Analytics & Activation Consultant will partner with modeling teams to develop econometric models that incorporate numerous factors impacting sales performance (pricing, promotions, and competitive activities, range) to help isolate what's really driving consumers' purchase decisions and identify the most effective strategies to achieve client’s profitability objectives.

Presenting often to senior client stakeholders, this role provides a platform to influence client strategy at the highest levels and demands strong commercial and analytical capability.

Responsibilities

Have a strong working knowledge of the client business priorities and the role we can play in supporting these goals (e.g., participating in business cycles such as brand planning & range reviews, etc.)
Lead trainings and coach Junior consultants
Create thought leadership to be shared both internally and externally with a view to addressing client business issues and promoting new thinking
Subject matter expert in Revenue Growth Management (RGM)
Work with sales to shape briefs and upsell where possible
Client ownership of assigned accounts, strengthening relationships through a deep understanding of client’s issues and providing value-add expertise in pricing & Strategic Revenue Management
Coordinate cross-country / category projects
Champion of our P&P solutions - articulate with PL, modeling, and Customer Success
Analysis of client engagement to drive deep integration & satisfaction
Convert analytical results into a business-focused and actionable client report
Present results in a compelling, consultative way applying an SCQA approach

Requirements

An understanding of Revenue Growth Management
Strong analysis, insight generation, and visualization skills, focusing on statistics, economics, and marketing research as an advantage
Analysis of model outputs to deliver consultative recommendations
Knowledge of statistical methods
Excellent project management
Excellent time management and prioritization skills with a proven track record of delivering projects on time
Problem-solving and solutions-oriented
Perform work accurately and effectively with attention to detail
Engaging presenter
Ability to work independently
Good at building relationships, internally and with clients
Strong verbal and written communication skills
An understanding of the FMCG industry and trends and implications for our clients and their brands
Advising Commercial Team on development of proposals and project design based on client need
Capable of leveraging tools such as Microsoft Excel and PowerPoint
Ability to articulate technical information in a simple, impactful way
Ability to operate and influence across various levels and stakeholders in the organization
BA/BS required or equivalent business experience
3+ years research-related roles with a focus on marketing analytics
Previous experience in the FMCG sector, preferably within brand, category management, trade marketing, consumer insights, or revenue management

We Offer

Compensation: 30000 - 38950 euros annually
Placement within the range will depend on objective criteria including experience, skills, and internal equity considerations. We are committed to equal pay and pay transparency. Remuneration decisions are made using gender-neutral and objective criteria.
A dynamic work environment with opportunities to engage with local and global companies
Flexible working hours and hybrid work options
Comprehensive onboarding and internal training programs
Access to learning platforms
Staff and team events

About the Company

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights-delivered with advanced analytics through state-of-the-art platforms-NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our Commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the Diversity and Inclusion page.

Price and Promotions Analytics Associate Manager

Job description