Product Manager, Onboarding and Growth

About the Position

Product Manager, Onboarding and Growth

Hi, I’m Geo, Ashby’s VP of Product. I joined Ashby August ‘26; read more about why I joined here. I’m looking for a growth-oriented product manager to help users onboard and expand their usage of the product.

At Ashby, we have a unique approach to building products (more on that below). As a PM, your primary goal is to eliminate frustration and bring delight to our customers. You’ll work with engineers who deeply understand the customer and business problem and own the solution end-to-end. This means that you spend less time writing detailed specs and more time with customers and doing deep product thinking.

Our unique approach is working. We’re growing >100% year over year and have notable customers such as Notion, Linear, OpenAI, Shopify, and Snowflake. Our growth and retention metrics are best in class among our peers. We’re backed by amazing investors like Y Combinator, Elad Gil, Lachy Groom, and many more!

Responsibilities

• Customer Journey: Gain a deep understanding of the entire Customer Journey. Design a thoughtful onboarding experience for each role, prioritizing how we can use the product and email to help users at different stages.
• Product Led Growth: Spearhead our product-led growth motion by working closely with our Customer Success team. Own transactional email as it is an extension of the product experience.
• Adoption Metrics: Define and track key metrics to assess whether our onboarding experience helps customers realize value sooner.
• Product Qualified Leads: Work closely with our Revenue Operations team to determine how to route Product Qualified Leads (PQL).
• User Experience: Own changes to features to make onboarding easier and drive adoption.

Requirements

• Experience owning onboarding, expansion, or growth for a B2B SaaS product
• Strong product taste and a growth strategy rooted in principled thinking, research, and data
• Evidence of driving long-term growth results
• Unnatural curiosity and excitement about the end-user and the jobs they do
• Excellent written communication skills
• Experience developing product metrics deeply connected to customer value
• Exceptional relationships with customer success teams
• Ability to coach and motivate high-agency engineers and drive urgency

We Work Differently

At Ashby, the role of Product Managers is different from what I’ve seen in most product orgs. PMs are responsible for shipping impactful product changes at high velocity, consistently and over an extended period. Our primary goal is to remove frustration and add delight.

At Ashby, it’s different. We believe individual contributors do their best work when they have a deep understanding of the end user and the business, and ownership of the solution. PMs are expected to give significant white space in their specs. As a result, PMs can spend less time managing tickets and more time with customers and thinking deeply about the product strategy.

At Ashby, PMs need to be the pace-setters for their product areas. This means they bring a healthy level of impatience and time-paranoia to the table. This does not mean cutting corners or demanding that engineers work unreasonable hours. As a PM, you can help engineers by managing the project scope well, identifying when it’s appropriate to bring in help, or being ruthless about prioritization.

Interview Process

If this sounds exciting to you, please apply. We review every application and aim to get back to candidates within 2-3 days. For candidates that advance to the interview process here is what you can expect:

1. Intro Call with Geo (VP, Product) - 30 mins
2. Product Experience Deep Dive - 45 mins
3. Assignment
4. Prepare written assignment (expect to set aside ~2 hours)
5. Present assignment - 60 mins
6. Final Round Interview - 2 hours. Mostly focused on cross-functional interviews to meet more of the team. This is a critical hire for us and a role that will touch a lot of functions - we want to make sure you'll meet folks you'll be working closely with

Benefits

• 10-year exercise window for stock options. You shouldn’t feel pressure to purchase stock options if you leave Ashby -do it when you feel financially comfortable.
• Unlimited PTO with four weeks recommended per year.
• Twelve weeks of fully paid family leave in the US. We plan to expand this to employees in other countries as situations arise.
• Generous equipment, software, and office furniture budget. Get what you need to be happy and productive!
• $100/month education budget with more expensive items (like conferences) covered with manager approval.
• $250/month tool budget plus access to Claude, Cursor, and Codex with generous token budgets.
• If you’re in the US, we offer top-tier health insurance for you and your dependents, with 100% of premiums covered by Ashby. In other countries, we provide high-quality supplemental health insurance for you and your dependents, also fully covered by us.

Ashby’s success hinges on hiring great people and creating an environment where we can be happy, feel challenged, and do our best work. We’re being deliberate about building that environment from the ground up. I hope that excites you enough to apply.

To request reasonable accommodations, please contact [email protected].

Ashby provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.

Ashby is committed to a fair and transparent hiring process. We confirm that this advertisement is for an active, existing vacancy within our organization. Please be advised that we may use artificial intelligence-driven tools to assist our recruitment team in screening, assessing, and selecting candidates for this position.

Compensation Range: $180K - $260K