About the Position

Join Kilo's Breakneck Studio as a Product Marketing Manager to scale digital brands. Own funnel strategy, optimize user experience, and drive growth.

About the Team

Breakneck Studio – an incubator and accelerator scaling digital and e-commerce brands at high velocity. It's home to our Co-Found program, where ambitious founders take products from zero to market in months, not years. This is where you get hands-on, zero-to-scale experience you won't find in a regular job.

Responsibilities

Own web funnel strategy and day-to-day optimization from the first touch to purchase - landing pages, pricing, checkout, and paywalls
Research competitors, user behavior, market trends, and growth opportunities
Come up with new funnel concepts, page structures, offers, pricing approaches, and messaging
Design, launch, and analyze A/B tests and other structured experiments
Prioritize experiments by potential impact, effort, and speed to launch
Brief Design/Frontend/Engineering, and build prototypes yourself using no-code and AI development tools
Own funnel performance, with CR as the primary metric, while understanding supporting metrics such as CTR, ARPU, LTV, CAC, and retention
Document experiment learnings and clearly communicate what works, what doesn’t, and what should scale

Requirements

Bring 3+ years of experience in Product Marketing, Growth Marketing, CRO, or a similar role - a broader product or marketing background also works if you have the right skills
Have experience with subscription monetization, pricing, and paywalls
Know how to build and optimize high-converting web-to-app or web-to-desktop funnels
Be hands-on with Cursor, Lovable, Claude Code, or similar AI development tools, using them to build and iterate on prototypes, landing pages, or funnel experiences
Own the full funnel lifecycle, from research and ideation through implementation, testing, and analysis
Be comfortable running A/B tests and working with event-based analytics tools such as GA4, Mixpanel, Amplitude, or similar
Think analytically and turn data and user behavior into actionable hypotheses
Take projects from idea to implementation with a high level of ownership
Communicate confidently in English at B2+ level

Salary

Gross salary range is 3500 - 4500 EUR/month.

Location

We have several great workspaces to choose from, including our headquarters in Vilnius and our hubs in Klaipėda and Riga. For our Vilnius office, we follow a 4 days onsite, 1 day remote hybrid model. For roles based outside Vilnius, the work arrangement -onsite, hybrid, or remote-depends on the specific position.

We Offer

Health insurance (after probation), on-site physiotherapist, office gym, and fitness classes
7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world
Pet-friendly office, fresh breakfasts, hot lunches, drawers and fridges stocked with snacks and food
Rooftop and cellar events, 10 social clubs, public transport card for Vilnius, and Perks.lt perks
€1100 yearly budget for personal or team growth (coaching, mentorship, training, conferences, online courses, subscriptions, books)

About the Company

Drive global impact at Kilo. Build impact across 30+ brands worldwide. Launch bold projects. Even step in as a co-founder – we reward those who push further. And if you bring in more great people, you get €1500 for every successful referral.

Additional conditions apply based on your residence location.

Product Marketing Manager

Job description