Product Marketing Manager

About the Position

Product Marketing Manager

Hatfield, England, United Kingdom

The Product Marketing Manager is responsible for developing compelling positioning, messaging, and go-to-market strategy for defined product groups within the Commercial HVAC&R portfolio.

The Product Marketing Manager sits at the centre of the “Analysis → Action → Narrative” value chain-connecting Market Insights (external data) and Customer Insights (customer understanding) with Product Management (product strategy), ensuring all market-facing activity is consistent, insight-led, and commercially impactful.

Responsibilities

• Act as the central connector between Product Management, Customer Insights, Market Insights, and Sales
• Provide day-to-day leadership, coaching, and development for direct reports, ensuring high performance and alignment to business priorities
• Develop clear, differentiated value propositions aligned to product strategy and market opportunity
• Translate product capabilities, market insight, and customer needs into compelling messaging
• Define and execute go-to-market strategies for product launches and in-life propositions
• Drive structured GTM planning across sales, marketing, and product teams
• Develop tools such as battlecards, value propositions, and sales narratives
• Enable Sales teams with clear, actionable messaging and market context
• Capture feedback from Sales and market interactions

Requirements

• Core Skills:

  • Product Marketing
  • Market Insights
  • Customer Insights
  • Product Management

• Secondary Skills:

  • Leadership
  • Coaching
  • Development
  • Sales

We Offer

In return for your commitment, we will offer you some fantastic benefits:

• Generous annual leave allowance - 25 days per year, plus bank holidays increasing by one day with each year of service until 27 days per year.
• Flexible Working - we offer a range of flexible working options that include working from home or hybrid working.
• Pension.
• Life Assurance.
• Private Medical, Dental Insurance and a Cash Plan Scheme - Single cover funded by Mitsubishi.
• Access to Mitsubishi’s very own discount platform.
• Colleague Referral Scheme.
• Holiday Buy.
• Long Service Awards.
• Cycle to Work Scheme.
• Sports & Social Club (Recent events such as theatre trips, Ascot, Paintball, The Darts)

About the Company

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