Product Marketing Specialist | Connectivity & IoT

About the Position

We are seeking a Product Marketing Specialist for Connectivity & IoT to support product evolution and commercialization across multiple industry verticals. Join Inetum, a European leader in digital services, and contribute to our mission of driving digital transformation and innovation.

Responsibilities

• Support the design and positioning of Connectivity and IoT solutions for different industry sectors.
• Develop Go-To-Market materials, presentations, and commercial collateral.
• Collaborate with Product, Sales, and Pre-Sales teams to structure and enhance existing offerings.
• Analyze market trends, competitive dynamics, and technology developments within Connectivity and IoT ecosystems.
• Gather and consolidate customer and stakeholder feedback to support product evolution.
• Contribute to business cases and opportunity assessments for new initiatives.
• Translate complex technical concepts into clear business-oriented messaging.
• Support strategic initiatives aimed at expanding market adoption and revenue opportunities.

Requirements

• Degree in Business, Economics, Engineering, or related field.
• Professional proficiency in Portuguese and English.
• Strong knowledge of Microsoft Office tools.
• Interest in and practical use of AI-powered productivity tools such as Microsoft Copilot.
• Strong written and verbal communication skills.
• Ability to manage multiple stakeholders and priorities.
• Analytical mindset with strong market awareness.
• Customer-focused approach.
• Ability to simplify and communicate complex concepts effectively.
• Strong organizational skills.

Nice to Have

• Experience in the Telecommunications sector.
• Experience with Enterprise Connectivity solutions.
• Experience with Internet of Things (IoT).
• Experience in Product lifecycle management.
• Experience in Product Marketing.
• Experience in Solution positioning and commercialization.
• Experience in Market research and competitive intelligence.

We Offer

• Opportunity to work with a leading European digital services company.
• Collaborative and innovative work environment.
• Professional growth and development opportunities.

About the Company

Inetum is a European leader in digital services. Our team of 28,000 consultants and specialists strive every day to make a digital impact for businesses, public sector entities, and society. Present in 19 countries with a dense network of sites, Inetum partners with major software publishers to meet the challenges of digital transformation with proximity and flexibility. Driven by its ambition for growth and scale, Inetum generated sales of 2.5 billion euros in 2023.