Sales Specialist (DACH) - DevOps & DevEx (f/m/d)

• Job Type: Full-time
• Job Field: Business Development
• Candidate Location: Germany

About the Position

Join The Adaptavist Group as a Sales Specialist – DevOps & Developer Experience, driving software delivery transformation across the DACH region.

Responsibilities

• Specialist Pipeline Generation & Market Development

  • Create and develop a specialist sales pipeline aligned to DevOps, Developer Experience, and software delivery transformation initiatives.
  • Identify, qualify, and pursue opportunities across Developer Experience, Platform Engineering, DevSecOps, Cloud Native Engineering, Observability, and AI-assisted Software Delivery and Software Supply Chain Security.
  • Develop customer-specific hypotheses, transformation opportunities, and executive points of view that align engineering challenges with strategic business outcomes.
  • Build and execute territory and account plans that drive sustainable pipeline growth and specialist revenue opportunities.
  • Generate opportunities through executive workshops, partner collaboration, industry engagement, and thought leadership activities.
  • Collaborate with Strategic Account Managers and Partner Managers to uncover opportunities within existing and prospective customers.

• Customer Advisory & Transformation Consulting

  • Engage with CIOs, CTOs, Heads of Engineering, Platform Leaders, and other executive stakeholders to understand organizational priorities and software delivery challenges.
  • Lead discovery workshops, engineering assessments, and maturity assessments to identify opportunities for DevOps and developer productivity transformation.
  • Analyze engineering operating models, software delivery processes, platform capabilities, and organizational bottlenecks to uncover improvement opportunities.
  • Develop business cases, transformation roadmaps, and outcome-based recommendations that support customer decision-making.
  • Act as a trusted advisor, helping customers modernize engineering practices, improve developer experience, accelerate software delivery, and strengthen operational resilience.

• Opportunity Leadership & Sales Execution

  • Own specialist sales opportunities from qualification through to successful closure.
  • Apply MEDDPICC qualification methodology to ensure opportunity quality, forecasting accuracy, and deal progression.
  • Lead complex sales engagements involving multiple stakeholders, engineering teams, platform organizations, and technical requirements.
  • Build compelling commercial proposals, transformation propositions, and value-based business cases.
  • Coordinate internal resources, including Strategic Account Management, Pre-sales, Field CTO, Delivery, and Practice teams to create winning customer solutions.
  • Conduct commercial negotiations and support contract discussions to achieve successful customer outcomes.
  • Develop compelling customer value propositions that clearly articulate business, engineering, and operational impact.

• Partner Ecosystem Development

  • Develop strategic relationships with Atlassian, GitLab, Harness, AWS, Datadog, IBM, Red Hat, and broader ecosystem partners to drive joint pipeline creation and revenue growth.
  • Execute co-sell motions and identify partner-led opportunities within target markets.
  • Collaborate on joint go-to-market initiatives, campaigns, and customer engagement strategies.
  • Establish strong relationships with partner sales, solution engineering, and leadership teams to maximize market impact.
  • Position Adaptavist as the preferred partner for DevOps, Developer Experience, and software engineering transformation initiatives.

• Thought Leadership & Market Presence

  • Maintain deep expertise in Developer Experience, Platform Engineering, DevSecOps, Cloud Native Engineering, Observability, AI-enabled Software Delivery, and Software Supply Chain Security.
  • Act as a recognized subject matter expert and trusted voice within customer engagements and industry discussions.
  • Support customer events, executive briefings, webinars, and industry forums.
  • Develop market-facing insights, thought leadership content, and points of view that position the organization as a leader in software engineering and DevOps transformation.
  • Share industry insights, emerging trends, and best practices with customers, partners, and internal stakeholders.
  • Stay current with evolving software engineering practices, competitive developments, and changing customer requirements.

Requirements

Essential

• Proven experience selling enterprise software, consulting, or transformation solutions within software engineering, DevOps, or cloud technology environments.
• Strong knowledge of Developer Experience, DevOps, and modern software engineering practices.
• Experience leading executive-level discovery conversations, workshops, and strategic customer engagements.
• Ability to build business cases, value propositions, and transformation roadmaps aligned to engineering and business outcomes.
• Demonstrable experience managing complex enterprise sales cycles involving multiple stakeholders and technical decision-makers.
• Experience applying structured sales methodologies such as MEDDPICC.
• Strong commercial negotiation, stakeholder management, and influencing skills.
• Experience working with technology partners and co-sell motions.
• Excellent presentation and communication skills with both technical and business audiences.
• Strong understanding of modern software development lifecycle practices, cloud-native architectures, and engineering transformation initiatives.

Desirable

• Experience with Atlassian, GitLab, Harness, Datadog, Chainguard, AWS, IBM, Red Hat, or similar technology ecosystems.
• Knowledge of Platform Engineering, DevSecOps, Cloud Native Engineering, and Observability practices.
• Experience supporting cloud migration, application modernization, or engineering transformation programs.
• Background in software engineering, solution architecture, consulting, or technical sales.
• Understanding of developer productivity measurement, platform operating models, and software delivery performance frameworks.
• Familiarity with AI-enabled software development, automation, and emerging software engineering technologies.
• Fluent in both English and German.

We Offer

• Generous holiday (PTO) allowance
• Flexible working hours
• MacBooks for all employees
• Additional support for fully remote workers
• Exceptional Time Away Policy including 26 weeks of fully paid leave for birthing parents, 13 weeks for non-birthing parents, and extended leave for adoption, IVF, surrogacy, elective egg freezing, and women's health needs such as menopause, menstruation, endometriosis, and PCOS.
• Trusting, flexible, remote-first way of working

About the Company

Working at The Adaptavist Group

The Adaptavist Group is a global family of companies with a common goal. We combine the best of teamwork, technology, and processes, helping all kinds of businesses be better today and tomorrow.

We are experts at delivering enterprise software, tailored solutions, and quality services across some of the world’s most trusted technology ecosystems, including Atlassian, AWS, Slack, GitLab, monday.com, and Aha!

We make change happen. From anywhere.

Additional Information

Not ticking every box? That’s totally okay! Studies show that women and people of colour might hesitate to apply unless they meet every single requirement. At The Adaptavist Group, we’re dedicated to creating a diverse and welcoming team. If you’re passionate about this role and keen to learn and grow with us, we encourage you to apply, even if you don’t have everything that's listed just yet.

Drop us your application, we’d love to hear from you!

What to Expect

We have published some support on Interviewing with us to try to alleviate any pre-interview anxieties, here you’ll find information to help you prepare and ace an interview at TAG.

You can read them here.