About the Position

We are looking for a SEA Specialist to join our team in Tbilisi, Georgia. This role combines performance marketing with automation and AI, focusing on efficient scaling and data-driven decision-making. You will manage Google Ads campaigns end-to-end and leverage AI tools for optimization, analysis, and continuous testing.

Responsibilities

Plan, create, and optimize Google Ads campaigns (Search, Shopping, Display, YouTube, Performance Max)
Monitor and optimize performance using automated bidding and AI-driven strategies
Analyze KPIs: ROAS, CPA, CPC, CTR, conversion rate
Use AI tools to generate and test ad variations (copy & assets)
Conduct keyword research and identify opportunities using AI-powered tools
Optimize product feeds and campaign structures for Performance Max
Monitor tracking and data quality (Google Analytics, GTM, conversions)
Run A/B tests and experiments to improve performance
Identify patterns and growth opportunities based on data and automated insights
Collaborate with SEO, CRM, and Content teams for integrated strategies
Prepare reports and insights using automated dashboards

Requirements

Experience with Google Ads (mid to advanced level)
Understanding of automated bidding strategies and Google algorithms
Experience with Performance Max and eCommerce campaigns
Strong analytical mindset and results-driven approach
Experience in data interpretation and continuous optimization
Openness to using AI and automation in marketing

Nice to Have

Experience with AI tools
Proficiency in keyword research
Skills in A/B testing
Knowledge of data quality monitoring
Ability to develop integrated strategies
Experience with automated dashboards

We Offer

Opportunity to work in a dynamic and innovative environment
Competitive salary (details upon application)
Full-time position

About the Company

Join our team and contribute to our mission of leveraging cutting-edge technology to drive marketing success.

Interested in this job?

Apply Now

Or please send the CV and your application to [email protected]

SEA Specialist

Job description