Senior ABM & Demand Generation Manager
Job description
About the Position
Workato is seeking a Senior ABM & Demand Generation Manager to lead our enterprise marketing strategies in San Francisco, California. This role is pivotal in driving our Account-Based Marketing (ABM) and Demand Generation initiatives to new heights.
Responsibilities
- Develop and execute comprehensive ABM strategies to target key enterprise accounts.
- Lead and manage demand generation campaigns to drive lead generation and pipeline growth.
- Collaborate with cross-functional teams to align marketing efforts with sales objectives.
- Analyze campaign performance and optimize strategies for better results.
- Manage and mentor a team of marketing professionals.
Requirements
- 5+ years of experience in ABM and Demand Generation roles.
- Proven track record of successful ABM and demand generation campaigns.
- Strong understanding of enterprise marketing strategies and tactics.
- Excellent leadership and team management skills.
- Proficiency in marketing automation tools and CRM systems.
We Offer
- Competitive salary and benefits package.
- Opportunity to work in a dynamic and innovative environment.
- Professional growth and development opportunities.
- Collaborative and inclusive company culture.
About the Company
Workato is a leading enterprise platform that enables businesses to integrate and automate their applications, data, and workflows. Our mission is to empower organizations to achieve more with less, through seamless and intelligent automation.
Join our team and help us transform the way businesses operate!
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Enterprise Software