
Senior Associate, Marketing & Promotion Operations
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Job description
About the Position
Senior Associate, Marketing & Promotion Operations
At DraftKings, you'll play a pivotal role in driving our Lottery business forward by turning promotion plans into well-executed programs. You'll coordinate launches from build through completion, bringing together timelines, offer requirements, customer communications, and performance data to keep programs on track. Your work will bring consistency and precision to how we execute, measure, and improve our promotions.
Responsibilities
- Execute approved programs from initial build through launch, ongoing monitoring, and closeout, keeping deliverables and stakeholders aligned throughout the process.
- Configure approved offers and campaign requirements, and complete pre-launch quality assurance to confirm audiences, terms, timing, and other specifications are accurate.
- Maintain the operating calendar across launches, game builds, offer updates, active program periods, and performance reporting dates.
- Partner with CRM and Marketing teams to align audiences, messaging, terms, timing, and offer requirements before launch.
- Monitor live programs for delivery, promotional costs, data completeness, and operational performance, escalating issues with clear context, impact, ownership, and recommended next steps.
- Track and report key revenue and sales metrics, including week-over-week and forecast comparisons, to give teams a clear view of program performance.
- Document and improve repeatable processes across builds, quality assurance, monitoring, and reporting, identifying opportunities to automate established workflows.
Requirements
- At least 2 years of experience in revenue operations, campaign operations, growth, marketing operations, analytics, or a related field; experience in lottery, gaming, or another regulated consumer business is a plus.
- Experience coordinating campaigns, promotions, game launches, or comparable operational workflows from setup through completion.
- Strong attention to detail when working with numerical data, timelines, customer audiences, terms, and launch requirements.
- Experience using reporting and data to monitor performance, investigate unexpected results, and identify issues that require escalation.
- Strong organizational skills and the ability to coordinate multiple timelines, priorities, and stakeholders while maintaining accuracy.
- Comfort working with business intelligence, spreadsheet, workflow, or data activation tools to support execution, monitoring, and reporting.
We Offer
- Competitive salary range: $69,600.00 - $87,000.00 USD per year, plus bonus, equity, and benefits.
- Comprehensive health benefits, including medical, dental, and vision.
- Free access to programs such as free therapy sessions, the Calm App, Virtual Yoga Classes, and more.
- 14 weeks of 100% paid parental leave and workplace lactation support.
- Benefits that support family planning, including adoption, surrogacy, fertility treatments, and more.
- Flexible PTO for employees in the United States.
- Pet insurance to help save on vet expenses.
- Gym reimbursement for part of your gym membership.
- Financial planning support, including 401(k) matching and programs like Origin Financial.
- Commuter benefits to help lower costs on your daily commute.
- Tuition reimbursement for educational courses related to your position or another position at DraftKings.
About the Company
At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. Our teams are energized by innovation and readily embrace emerging technology. We’re not waiting for the future to arrive. We’re shaping it, one bold step at a time.
DraftKings is proud to be an equal-opportunity employer. We do not tolerate discrimination of any kind and are committed to providing equal employment opportunities regardless of your gender identity, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability.
Ready to Own What's Next?
We know finding a new job can be intimidating. Don't let imposter syndrome stop you from applying! Even if you don't think you tick off every box in this job description, we'd still love for you to apply or join our Talent Community.
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