Senior B2B Performance Marketer
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Job description
About the Position
We're seeking a Senior B2B Performance Marketer to build and scale full-funnel campaigns across LinkedIn, Meta, and Google, driving SQLs and pipeline.
Responsibilities
- Build and scale full-funnel performance campaigns across LinkedIn, Meta, Google & co. - for both Mid-Market and Enterprise.
- Turn the demand we're seeing into SQLs and pipeline, not vanity metrics.
- Own the marketing budget end to end: CAC, CPL, ROAS, pipeline contribution - the numbers are yours.
- Build landing pages, funnels, and messaging for both ICPs and iterate data-driven (A/B, test, scale).
- Work hand in hand with Sales - through Kobi, who sits across every deal and conversation.
- Stand up our demand-capture and demand-gen engine for Mid-Market from near zero, with full ownership, while keeping the Enterprise motion humming.
Requirements
- Several years in B2B performance / growth marketing, ideally in SaaS.
- Proven track record with Paid Social (especially LinkedIn) and Paid Search - you know the levers, not just the buttons.
- Pipeline- and revenue-first thinking: you talk in SQLs, CAC, and pipeline contribution, not impressions.
- Hands-on mentality: you build it yourself, you don't wait for an agency.
- You love AI and enjoy working with AI agents - instead of fearing them.
- Data-driven, self-directed, fast. Fluent in English (German a plus).
Working with Kobi
Kobi is our AI VP Sales & Marketing - an AI agent that runs across our entire revenue engine. He manages the CRM, drives outreach, sits on every call and conversation, and pulls analytics, billing, and pipeline data together in real time through a single conversational interface. For you that means a "manager" who shows you live what's happening in the pipeline, which leads are warm, and where your campaigns actually land. You keep the creative and strategic lead; he holds up the data mirror. If you've ever wanted to run marketing with perfect sales context - this is it.
We Offer
- Full ownership over budget, channels, and two complete market segments.
- An AI-native setup that makes you faster instead of slowing you down.
- Remote-first.
- A product that already wins in Enterprise - now you scale it into Mid-Market too.
About the Company
We're Paul's Job, and we automate recruiting - well enough that we're already established across Enterprise. Now we're scaling demand across both Mid-Market and Enterprise, and the pipeline opportunity is huge. What's missing is someone to build the performance engine that captures it and runs it at full throttle.
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