Senior communications specialist - social media

About the Position

Senior Communications Specialist - Social Media

Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is widely used in breakthrough initiatives such as public cloud, data science, AI, engineering innovation, and IoT. We are looking for an outstanding colleague to join our communications team as a senior social media specialist. Our brand is part of a global open source ecosystem. We encourage adoption through community engagement. We build credibility and trust through advocacy and thought leadership. The ideal person for this role is driven to develop and implement social media strategies focused on long-term brand equity and differentiation.

Location: This role will be based remotely in the EMEA region.

Responsibilities

• Develop and own the communications strategy across multiple channels, with a focus on excellent planning, messaging quality, and timely delivery.
• Deliver regular analysis and reporting on various communications channels, content performance, and campaigns results.
• Support the growth and nurturing of Canonical’s enterprise audience, while increasing product adoption.
• Develop flair with copywriting and asset creation to create messaging that aligns with the brand and its personality, and drives audiences towards action.
• Be audience-centric and use modern tools to understand market sentiment.
• Create awareness on integrated campaigns, product launches, webinar series, industry announcements, and core content.
• Package all of Canonical’s product offerings and educational material creatively, while overseeing distribution strategy and alignment across channels.

Requirements

• Understanding of best practices for communications in tech.
• Deep experience with all major social media platforms with strong creative judgment.
• Hands-on knowledge of social media management and analytics tools.
• Interest in mentorship and team development.
• An analytical eye and the ability to develop measuring frameworks to inform senior decision-making.
• Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse, cross-functional teams to ensure alignment with campaign objectives, paid media strategies, and PR/AR initiatives.
• Excellent verbal and written communication skills, strong content marketer.
• Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality.
• Process owner for organic social media, establishing standards and leading planning and distribution across channels.
• Interest in video and production, with some projects or strong thoughts on the use of video in social media.
• Willingness to travel up to 4 times a year for internal or external events.

We Offer

• Competitive base pay depending on various factors including your geographical location, level of experience, knowledge, and skills.
• Fully remote working environment.
• Personal learning and development budget of 2,000 USD per annum.
• Annual compensation review.
• Recognition rewards.
• Annual holiday leave.
• Parental Leave.
• Employee Assistance Programme.
• Opportunity to travel to new locations to meet colleagues at ‘sprints’.
• Priority Pass for travel and travel upgrades for long haul company events.

About the Company

Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT, and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.

Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.

Canonical is an Equal Opportunity Employer

We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.

Requisition ID: 1092

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