About the Position

Poland / South Africa / Israel

Senior Content Specialist

SignNow – SignNow Marketing

Full-time / Remote

About airSlate

airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdfFiller, DocHub, altaFlow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.

We’re in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Ukraine, and Philippines.

At airSlate, we’re building value for customers and a culture where growth and innovation go hand in hand. We’re looking for people eager to shape products, scale a company, and thrive in a fast-moving environment.

About SignNow Team

We are a passionate and ambitious team of 140+ people on a mission to succeed with our award-winning signature solution – SignNow.

SignNow empowers over 28 million people at companies across the world to move fast with everything they need to send and eSign their documents. Increase productivity with document workflows, impress customers, and save money while maximizing ROI with SignNow.

And now, we are looking for a Senior Content Specialist who is prepared to contribute to the next chapter of our company's growth.

Responsibilities

As Senior Content Manager, you will:

Create original, on-brand content across formats: website pages, blog articles, email sequences, social posts, sales collateral, product one-pagers, and feature briefs
Own content across its full lifecycle: brief, production, publishing, optimization, and performance review
Partner with Product Marketing, Design, Sales, and Customer Success to deliver content for product launches, GTM campaigns, and sales enablement
Optimize content based on performance data such as organic traffic, engagement, CTA conversion, and search visibility
Keep messaging consistent across all channels and formats, and fix drift when it appears
Use analytics tools such as GA4 and Ahrefs to understand what works, what doesn't, and why, and act on the findings
Evaluate and adopt new content technologies and platforms that improve quality or speed
Use AI writing tools (e.g., ChatGPT, Claude) as a deliberate part of your workflow for ideation, drafting, and iteration, applying editorial judgment to every output

Requirements

Proven experience creating content across multiple formats and channels, with a portfolio that shows range and quality
Experience in a B2B or SaaS environment
A solid grasp of SEO fundamentals and conversion-focused writing
An understanding of marketing fundamentals, including funnel stages and how content serves each one
Technical comfort with CMS platforms and publishing and collaboration tools
Structured, integrated use of AI writing tools in your content workflow
Excellent written English at C1 level or higher

Nice to Have

B2B SaaS experience where your content contributed directly to pipeline, trial activation, or product adoption
Experience working with Product Marketing or Product teams on launch content or feature messaging
A product marketing background or training
A track record of turning content performance data into strategic decisions

We Offer

Flexible working environment - Our teams operate across the globe. We value in‑person collaboration in our hubs, but we also embrace remote and hybrid working. You can work from one of our offices in the United States, Poland, Romania, or Ukraine, or remotely from many countries.
Competitive compensation and stock options - We offer salaries that reflect local market conditions and experience, plus a performance-based bonus system and stock options so you share in the company’s growth.
Professional growth and learning - We invest in your development through courses, conferences, and access to learning resources. We encourage career growth and internal mobility, supporting teammates who want to explore new opportunities within airSlate.
Health and well‑being - We provide comprehensive benefits tailored to each country, including health coverage, wellness programs, and access to fitness options. We also dedicate quarterly company-wide Mental Health Days, when everyone takes time off to rest and recharge.
Family‑friendly culture - Family life is part of who we are, and we embrace it in many forms. From flexibility for parents to our airSlate Junior Club for kids, to company-wide family days and our pet-friendly approach, we’re committed to making work and life easier to balance.
Giving back - We support charitable initiatives around the world through the airSlate Care programme. Our current focus includes humanitarian aid in Ukraine and other regions, matching employee donations, and supporting causes chosen by our teams.
Open communication - We encourage transparent dialogue at all levels. From team discussions to company-wide Q&A sessions with our CEO, we make sure everyone has the chance to be heard and to influence how we grow.

It is airSlate's policy to comply with all applicable equal employment opportunity laws by making all employment decisions without unlawful regard or consideration of any individual’s race, religion, ethnicity, color, sex, sexual orientation, gender identity or expressions, transgender status, sexual and other reproductive health decisions, marital status, age, national origin, genetic information, ancestry, citizenship, physical or mental disability, veteran or family status, or any other basis protected by applicable national, federal, state, provincial, or local law. airSlate's policy prohibits unlawful discrimination based on any of these impermissible bases, as well as any bases or grounds protected by applicable law in each jurisdiction. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. airSlate is pleased to provide such assistance and no applicant will be penalized as a result of such a request. Pursuant to relevant law, where applicable, airSlate will consider for employment qualified applicants with arrest and conviction records.

Read our Recruitment Privacy Notice to Learn how we process your personal information.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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Senior Content Specialist

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