Senior Creative Strategist (DTC / E-commerce)
Primary stack
Job description
About the Position
Hire Digital is seeking an experienced Senior Creative Strategist to lead performance-driven creative campaigns across paid social channels in Metro Manila, Philippines. This is a senior, hands-on strategic role that requires a blend of strong creative vision, analytical thinking, and a deep understanding of what drives customer acquisition and e-commerce conversions. You will take ownership of the end-to-end creative production process, from research and concept development to briefing, art direction, testing, and performance optimization.
Responsibilities
- Lead creative strategy for Meta and other paid social campaigns.
- Develop advertising concepts, hooks, scripts, and creative briefs.
- Oversee video editors and designers, providing art direction and quality control.
- Analyze campaign performance and optimize creative testing strategies.
- Drive creative production efficiency through AI-powered tools and workflows.
Requirements
- At least 5+ years of experience in creative strategy, preferably with DTC brands or performance marketing agencies.
- Strong knowledge of Meta advertising, direct-response marketing, and creative performance metrics.
- Proven experience managing creative production and providing art direction.
- Strong portfolio showcasing successful campaigns and measurable results.
- Experience in fashion, apparel, or lifestyle brands is preferred.
- Ability to commit to a dedicated, full-time role and work in the US time zone.
We Offer
- Opportunity to work with a leading digital marketing agency.
- Competitive salary and benefits package.
- Professional growth and development opportunities.
About the Company
Hire Digital is a leading digital marketing agency specializing in performance-driven creative campaigns. We are committed to helping our clients achieve their business goals through innovative and effective digital strategies.
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