Senior Creator Partnerships Manager

About the Position

We are looking for a Senior Creator Partnerships Manager to join our team in Palo Alto, CA. This role is pivotal in shaping the influencer ecosystem of our new global social platform.

About AppLovin

AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end advertising solutions for businesses to reach, monetize, and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.

About Gist

Gist is a new consumer social app built by AppLovin - a handbook for the curious. We're building our creative engine from the ground up, and we're looking for a Creative Strategist who lives at the intersection of storytelling and performance data.

Responsibilities

• Recruit macro and mega/celebrity influencers across US lifestyle verticals to post on our platform and amplify their content elsewhere.
• Develop and own creator partnership strategy - identifying the right talent mix, negotiating custom deals, and managing relationships with influencers and their management companies.
• Own and optimize a creator recruitment budget, balancing deal value against platform growth and content quality goals.
• Build and maintain a strong pipeline of creator talent through your existing network and proactive outreach across agencies, management firms, and platforms.
• Collaborate with global cross-functional teams to structure deals and ensure smooth creator onboarding and activation.
• Track and report on creator performance, partnership ROI, and content impact to inform ongoing strategy.

Requirements

• 5+ years of experience in influencer partnerships, creator talent, or influencer marketing - ideally at an agency that works with brands and manages or brokers relationships with large-scale talent.
• Proven track record working with macro (500K–1M followers) and mega/celebrity (1M+) influencers across lifestyle, beauty, wellness, food, or adjacent verticals.
• A strong existing Rolodex - relationships with talent managers, MCNs, and agency contacts that you can activate quickly.
• Deep fluency in custom deal negotiation: you know market rates, deal structures, exclusivity windows, and how to get to yes without overpaying.
• Comfortable working with a creator recruitment budget and being accountable for the ROI it generates.
• Experience working with or inside a global organization while owning a domestic US remit.
• Strong communicator who can represent Gist credibly in rooms with top-tier talent and their representatives.

Nice to Have

• Existing relationships with influencers in the 500K–5M follower range who are open to emerging platform opportunities.
• Experience at a platform (TikTok, Instagram, YouTube, Snapchat, or similar) in a partnerships or creator growth capacity.
• Familiarity with lifestyle feed content dynamics - what drives daily engagement, retention, and shareability.

We Offer

• Competitive total compensation package with a pay-for-performance rewards approach.
• Equity eligible.
• Health Insurance: Medical, Dental, Vision, Life, Disability.
• Retirement Benefits: 401(k) Retirement Plan.
• Paid Time Off: Unlimited Discretionary Time Off.
• Paid Holidays: 10 paid holidays per year.
• Paid Sick Leave: 80 hours per year.

Why Join This Venture

• This is more than a partnerships role - it's a chance to define the creator ecosystem of a new global product inside an industry leader.
• Enjoy the autonomy and deal-making latitude of a startup, backed by AppLovin's resources, technology, and scale.
• Work with a lean, fast-moving team that values relationships, speed, and creative thinking.
• High visibility into how creator strategy drives product growth - with a direct line to leadership from day one.

Application

To apply, please submit your resume and cover letter online. The application window is expected to close within 30 days of the posting date.

AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics.

If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at [email protected].

AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more here.

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CA Base Pay Range

$10,000,000 - $20,000,000 USD