Job Description, Responsibilities & Requirements
About the Position
Senior Event Planner
Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. We are seeking a Senior Event Planner to lead the strategy, planning, execution, and evaluation of high-impact corporate, clinical, and commercial events. This role drives exceptional attendee experiences that reflect the company’s brand and business priorities.
Responsibilities
Event Planning
- Manage the end-to-end planning and delivery of major corporate and clinical events, including customer programs, national sales meetings, incentive meetings, and large user conferences.
- Translate business objectives into event concepts, agendas, and experience designs that engage targeted audiences and elevate the Dentsply Sirona brand.
- Build and manage detailed project plans, timelines, budgets, and risk assessments for all assigned programs.
- Serve as a trusted advisor to internal partners, guiding them through event strategy, options, and best practices.
- Collaborate with global teams to support consistency across regions while tailoring experiences to local needs.
Event Execution & Logistics
- Oversee venue sourcing, contract negotiations, and vendor selection (A/V, production, décor, catering, transportation, security, registration, housing, etc.) for annual national sales meeting, incentive meeting, and DS World customer conference.
- Develop comprehensive event documentation, including run-of-show, production schedules, staffing plans, and briefing materials.
- Partner closely with Marketing, Sales, Communications, Clinical Education, and Executive Leadership to ensure alignment on content, messaging, and attendee experience.
- Manage on-site operations, providing leadership to staff, vendors, and stakeholders to ensure flawless execution.
Financial & Vendor Management
- Own event budgets from forecasting through final reconciliation; ensure responsible cost management and ROI reporting.
- Negotiate and oversee vendor contracts and performance, ensuring the highest standards of service delivery and compliance with company policies.
- Evaluate cost-saving opportunities and implement process efficiencies across the events portfolio.
Compliance & Process Excellence
- Ensure event activities comply with all applicable regulatory, legal, and industry standards.
- Support continuous improvement of processes, tools, templates, and standard operating procedures related to event planning.
- Maintain accurate data and reporting for internal systems, including attendee management, budgets, and post-event analysis.
Requirements
- Bachelor’s degree in Event Management, Marketing, Communications, Business, or related field.
- 5+ years of experience in corporate event planning, preferably within a global, matrixed organization or regulated industry (medical device, pharmaceutical, healthcare, or technology).
- Strong project management and organizational skills with exceptional attention to detail.
- Excellent communication and interpersonal abilities; comfortable interfacing with senior executives and cross-functional teams.
- Proven budget management and vendor negotiation experience.
- Ability to travel 10-20% depending on event calendar.
Nice to Have
- CMP (Certified Meeting Professional) or CSEP certification.
- Experience supporting clinical education events or healthcare professional programs.
- Familiarity with Cvent.
We Offer
- Opportunity to work with a market leader that continues to drive innovation.
- Competitive salary and benefits package.
- Professional development opportunities.
- Collaborative and empowering work environment.
About the Company
Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Our products provide innovative, high-quality, and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina.
Equal Opportunity Employer
Dentsply Sirona is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status.
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