(Senior) Growth Marketing Manager (all genders)
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Job description
About the Position
We're seeking a (Senior) Growth Marketing Manager to lead organic growth across Meta, TikTok, and LinkedIn for SCAYLE, a company focused on innovation and data-driven marketing.
About SCAYLE
SCAYLE stands for innovation, international collaboration, and a strong focus on data. We believe that stepping outside of our comfort zone and making bold decisions is key to growing both professionally and personally. Instead of seeing problems as obstacles, we approach them as opportunities to find better solutions. We work in an environment that encourages flexibility, creativity, and continuous development. What drives us is the shared motivation to make an impact and actively shape the future of eCommerce.
What To Expect
- Own organic growth across Meta, TikTok, LinkedIn, and emerging channels
- Build a high-volume, video-first content engine that brings SCAYLE STUDIOS and its capabilities to life (e.g. via recurring formats such as content snacks on social, or product demos after sign up)
- Grow and engage our audience through platform-native content
- Own our LinkedIn speaker-head program, from positioning and ghostwriting to content planning and enablement
- Ideate and write scripts and confidently appear in front of the camera yourself
- Develop creative campaign ideas, hooks, and angles that generate attention and sign-ups
- Brief integrated and programmatic campaigns
- Partner closely with Paid Performance Marketing to turn organic insights and winning creatives into scalable acquisition campaigns
- Test new GTM plays, including referrals, webinars, masterclasses, partnerships, and free-credit campaigns
- Support events and activations that help prospects experience the product live
- Track performance, identify winning formats, and continuously test, learn, and iterate
Who You Are
- Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field from a top tier university
- 3–5 years of experience in growth, content, social media, campaign, or general marketing
- A strong creative instinct and an excellent feel for fashion content, culture, and emerging formats
- Hands-on experience growing brands or products organically on Meta, TikTok, and LinkedIn
- Strong writing, storytelling, and video skills
- Confidence in front of the camera and the ability to turn complex product capabilities into engaging content
- Experience developing campaigns from the initial idea through execution and distribution
- A strong understanding of how organic content and paid acquisition work together
- A builder mindset: you move fast, create frequently, and learn from real audience feedback
- Experience with AI tools and an interest in fashion, e-commerce, content production, or creative technology
- Fluent in German and English
We Offer
- Competitive salary
- Hybrid work environment
- Professional development opportunities
- Inclusive and innovative company culture
Apply Now
If you are passionate about marketing and eager to make an impact, apply now!
A Place Where You Can Be You
We take it as our responsibility to create an environment where everyone feels welcome, exactly as they are. Different backgrounds and perspectives make us stronger and shape our culture in ways that matter. What we stand for internally, we stand for as a brand: acceptance, inclusion, and a fairer approach to fashion.
© About You. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.
ABOUT YOU is one of the fastest growing eCommerce companies in Europe and Hamburg’s first unicorn with a value of more than USD 1 billion. Our newest product the ABOUT YOU CLOUD a Infrastructure for High Scale eCommerce; ABOUT YOU CLOUD is an api based and enterprise ready infrastructure solution. Designed for ambitious eCommerce companies with +100m revenue.As a fashion and technology corporation, along with our strong team, our ambition is to digitalize the classic shopping stroll by creating an inspiring and personalized shopping experience on the smartphone. This is why we created ABOUT YOU, a shopping destination where people can discover fashion that really fits their personality from a range of more than 1.200 brands. With its consistent focus on personalization, inspiration and mobile shopping, ABOUT YOU has created sales in excess of €461 million in the fifth fiscal year 2018/19 and is now one of the largest fashion e-tailers in Germany.5 years old — 7 markets in 4 years 461 million EUR revenue in fiscal year 2018/19 > 1 billion USD company value > 500 employees from over 30 nationalitiesShort Video about us:www.youtube.com/... _continue=1&v=acYbrTxdZtIaboutyou.com&cloud.aboutyou.com