Senior Manager Programmatic (Mensch)
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Job description
About the Position
Senior Manager Programmatic (Mensch)
Hamburg, Germany
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
What We Offer
- Work-Life-Balance: With our flexible working hours & remote work, you can shape your daily routine to suit you. You can also offset overtime.
- Vacation mode on: You receive 30 vacation days plus a flexible day – additionally, December 24th and 31st are holidays.
- Wellbeing first: Health benefits, attractive retirement plans, and Mental Health Awareness Days put your health at the center.
- Practice makes perfect: Develop yourself with our diverse training programs and use our internal career programs for your growth within the WPP network.
- More than just a job: Expect unforgettable events, employee discounts, and other highlights like the Job Ticket, Wellhub, or the Job Bike.
- Be yourself: Everyone is welcome here - diversity and equal opportunities are close to our hearts.
Responsibilities
As Senior Programmatic Manager (Mensch), you will be responsible for both the strategic development of programmatic activities and the operational implementation for our clients. You will act as a spokesperson with your team to shape programmatic standards and guidelines within the agency.
- Strategy: Strategically evaluate with our clients which innovations and technologies will make their programmatic purchasing most profitable.
- Numerical Understanding: With your strong numerical understanding, you will continuously develop the programmatic media purchasing to not only meet but exceed set goals and media KPIs.
- Campaign Management: The precise implementation of the previously developed campaign structures and cases in the various DSPs and associated technologies falls within your area of responsibility.
- Networking: You will maintain a close and productive collaboration with internal specialist teams and external partners in a dynamic, international environment.
- Development: Advise clients strategically on the decisive advantages of programmatic purchasing for their overall strategy.
Requirements
- Qualification: A completed university degree and at least 3 years of proven expertise in the operational management or strategic consulting of programmatic campaigns.
- Data & Tech: You have a profound understanding of the digital media landscape, including DSPs, data management platforms, inventories, and verification technologies.
- Curiosity & Willingness to Learn: Standing still is not an option for you! Therefore, you bring the ambition to continuously develop yourself so that team members, clients, and others can benefit from your expertise.
- Data Preparation: With your precise and structured approach to data in Excel and PowerPoint, you can clearly and strategically convey complex matters.
- Language Skills: You are proficient in German and English in both speech and writing.
Additionally, you are: #teamplayer #communicative #solution-oriented
About the Company
At WPP Media, we shape the future of media and consistently invest in our employees. Each colleague enjoys the benefits of the global network of WPP Media and WPP to further develop and learn at the forefront of marketing and advertising. We live diversity and cohesion through numerous Employee Resource Groups and regular internal events - for exchange, inspiration, and to celebrate our successes together.
WPP Media is an employer that promotes equal opportunities. We consider all applicants for all positions without discrimination. Our goal is a culture of respect and belonging, where everyone has the same opportunities to contribute and grow professionally.
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