Senior Marketing, PR and Communications Specialist

About the Position

We are seeking a Senior Marketing, PR and Communications Specialist to join our Communications & Marketing team at BeamNG GmbH, a leading game & software development studio. This is a senior, hands-on role for someone who can lead creative marketing, PR, and communications initiatives from strategy to execution.

Responsibilities

• Own integrated marketing, PR, and communications campaigns across organic, paid, earned, owned, and partner channels
• Develop compelling messaging and campaign narratives for product updates, announcements, newsletters, storefronts, landing pages, social media, and community platforms
• Build and maintain strong relationships with relevant media outlets, journalists, creators, influencers, platform partners, and community stakeholders
• Plan and execute impactful initiatives that grow our audience, strengthen community engagement, and amplify major BeamNG beats
• Coordinate content production for promotional materials, ensuring assets are creative, high-quality, on-brand, and aligned with marketing objectives
• Monitor campaign performance, media coverage, audience trends, community sentiment, and competitor activity to identify opportunities and improve future initiatives
• Support and guide day-to-day marketing, PR, and community operations, while helping improve workflows, planning processes, and cross-team collaboration

Requirements

• 8+ years of experience in marketing, PR, communications, community, publishing, or a comparable role, ideally within the gaming industry
• Excellent understanding of videogame marketing, games media, creator ecosystems, player communities, and digital audience development
• Excellent written and spoken English communication skills; additional languages are a plus
• Proven experience planning and leading organic, paid, PR, influencer, or creator campaigns across platforms such as TikTok, Instagram, Meta, YouTube, Discord, Steam, and related channels
• Strong PR skills, including media outreach, pitching, press materials, interview coordination, review programs, and coverage tracking
• Portfolio demonstrating successful player-centric campaigns, creative promotions, PR initiatives, content strategies, or community activations
• Practical knowledge of content creation tools and software such as in-game capture, DaVinci Resolve, OBS, Figma, Adobe Suite, or similar tools

Nice to Have

• Passion for videogames and interest in automotive culture, simulation, motorsport, or vehicle-based games
• Comfortable working independently with minimal supervision in a fully remote, international environment
• Previous experience working with an indie game development studio, publisher, PR agency, platform, or creator-focused organization
• Experience mentoring, coordinating, or leading marketing, PR, communications, community, or content contributors
• Familiarity with gaming platforms and workflows such as Steam, Epic Games Store, Discord, forums, newsletters, press kits, and storefront communications
• Basic familiarity with web development, HTML/CSS, or programming/scripting languages such as Lua, Python, or Go would be a plus

We Offer

• Flexible working hours
• Language courses
• Talent development program (training budget, participation in seminars/conferences, etc.)
• Personal development program (feedback, leadership, conflict engagement, etc.)
• Budget for home office
• Parental leave
• Employee assistance program
• Relocation assistance (if applicable)

About the Company

Our journey began in 2013 and we've continued to expand as an independent studio since then. We are a team of over 90 employees of 29 nationalities with a headquarters in Bremen, Germany, and we are always on the lookout for expert talent to join us!

We consider our employees to be our most valuable assets, and all of them play a vital role in helping us establish and nurture the company's culture and values. We are a guild of innovators, artists, engineers, and designers, who appreciate and embrace the diversity of our perspectives and know-how to apply them to grow together as a community and foster a healthy work environment.

Together, we are building a safe and inclusive atmosphere, with transparent processes to amplify individuality, empathy, respect, creativity, and continuous learning for all employees. Regardless of your identity or background, we would be happy to welcome your application if you feel inspired and want to become a part of our team! Skip writing lengthy cover letters and tell us more about your passion for gaming and why specifically BeamNG. Do not be discouraged if you don’t meet all the criteria for a specific role, feel free to submit an unsolicited application.

To minimize bias throughout the hiring process, please submit your application in English.

Our recruitment process

Our recruitment process starts with an introductory call with our HR team, continues with a technical interview, and finally a stakeholder interview.