About the Position

Senior Oracle Eloqua Platform Specialist

Katowice, Poland; Poznań, Poland

About the Company

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.

Responsibilities

Design, build and optimise complex Eloqua Campaign Canvas and Program Canvas solutions, including multi-step journeys, decision logic, re-entry and exit rules, wait logic and complex routing.
Develop advanced Program Builder and Contact Washing Machine workflows for data normalisation, field population, routing and preparation.
Create advanced segmentation using contact fields, shared filters/lists, behavioural and date-based criteria, nested logic and Custom Data Objects (CDOs).
Design and configure CDOs/data cards and their relationships with contacts, segmentation, campaign logic and lifecycle programmes.
Translate lifecycle, audience and business requirements into scalable Eloqua configurations and reusable journey patterns.
Configure and troubleshoot advanced Eloqua capabilities including dynamic content, field merges, forms and form processing, progressive profiling, lead scoring and lead routing.
Support complex data-driven requirements involving Eloqua APIs, SFTP, auto-synchs, external calls and imported audience data.
Investigate complex Eloqua issues involving campaign logic, Program Builder, segmentation, CDOs, data processing, configuration or unexpected contact behaviour.
Work with Integration Specialists and Solution Architects where issues cross the boundary between Eloqua and upstream or downstream systems.
Provide independent functional QA of complex developments and document solution designs, reusable patterns, configuration decisions and troubleshooting outcomes.

Requirements

Advanced Oracle Eloqua expertise

Campaign Canvas, Program Canvas, Program Builder, Contact Washing Machine, advanced segmentation, shared filters/lists, CDOs and data cards.
Contact and account data models, dynamic content, field merges, forms, progressive profiling, lead scoring/routing, Eloqua Insight and platform administration.

Data and technical capability

Strong understanding of Eloqua data structures, field relationships, Bulk API 2.0, REST/Application APIs, SFTP, auto-synchs, external calls, data priority and reconciliation.
Ability to use SQL-style logic and data analysis to diagnose segmentation, mapping and data-processing issues.

Journey and lifecycle enablement

Ability to translate objectives and audience requirements into complex lifecycle and always-on journey designs across acquisition, nurture, conversion, ownership, aftersales and retention.
Experience developing scalable patterns for multi-market rollout, contact strategy, frequency rules, eligibility, suppression and journey conflict management.

Troubleshooting and governance

Strong diagnostic ability to trace contact movement, investigate CDO/contact-data issues, identify incorrect mappings or dependencies and distinguish Eloqua issues from upstream data/integration problems.
Working knowledge of GDPR, consent, subscription/preferences, contact-level security, data retention, frequency management and four-eyes QA.

Nice to Have

Oracle Eloqua certification
AppCloud/Cloud Actions experience
Exposure to Oracle Integration Cloud, Salesforce, CDPs or personalisation platforms
Automotive, retail or high-volume B2C experience

We Offer

Net hourly rate between 130-180 PLN/h on B2B contract, depending on your skills and experience.
Opportunity to work with some of the most exciting brands around the world.
Prioritisation of your career development and skill growth.
A culture that thrives on core values: Heart, Brains, and Courage.
Comprehensive benefits package including private medical care, professional development opportunities, training programmes, and flexible working arrangements.

Work Location

This is a full-time position located in Poland, with a hybrid work approach. Teams are in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Application Process

Please send your CV in English. For more information on our recruitment process, please refer to our Recruitment Privacy Policy and California Recruitment Privacy Notice.

Please note that this job is a full-time position located in Poland, but the selection process will be conducted in English.

Senior Oracle Eloqua Platform Specialist

Job description