Senior Performance Creative
Primary stack
Job description
About the Position
Join the team redefining how the world experiences design.
Hello, g'day, mabuhay, kia ora, 你好, hallo, vítejte!
Thanks for stopping by. We know job hunting can be a little time-consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.
Where and How You Can Work
Our global HQ is in Sydney, Australia, and as we continue to grow in our largest global market, we’ve made our way from down under to San Francisco.
Our Jackson Square campus blends the neighborhood’s vibrant downtown charm with Canva’s signature flair. The space is designed for both deep work and collaboration, along with spaces for Canvanauts to relax, recharge, and connect. We offer flexibility in how and where you work. We trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals.
Responsibilities
As Canva scales, change continues to be part of our DNA. But we like to think that's all part of the fun. This will give you the flavor of the type of things you'll be working on when you start, but this will likely evolve.
- Turning campaign briefs, audience insights, and performance data into distinctive creative concepts for paid social across Meta, TikTok, YouTube, and other channels.
- Writing high-performing hooks, scripts, static copy, carousels, and longer-form video content designed to capture attention and drive action.
- Planning and running self-directed shoots for UGC-style, creator-led, and direct-to-camera content, including sourcing and directing talent.
- Editing and iterating high volumes of short-form video quickly, using strong judgment around pacing, structure, captions, sound, and storytelling.
- Reviewing creative performance across metrics such as hook rate, hold rate, CTR, and conversion, and turning those insights into clear hypotheses for the next round of work.
- Remixing and repurposing existing creative into new variations, testing different angles, formats, and messages to improve performance.
- Partnering closely with strategists, marketers, and media partners to keep creative decisions connected to campaign goals and audience needs.
- Raising the creative bar by bringing strong craft judgment, sharing learnings generously, and helping turn successful experiments into repeatable playbooks.
Requirements
- 5+ years of experience across performance creative, copywriting, video production, or content creation, with a strong focus on paid social.
- A portfolio of YouTube, Meta, or TikTok ads that demonstrate strong performance. You’ve got the polish, and the results.
- Experience creating and remixing UGC-style content into ads that convert.
- Analytically minded: comfortable in dashboards, confident with performance metrics, and able to connect creative decisions to outcomes.
- A deep understanding of platform dynamics, formats, and what actually makes people stop scrolling.
- A strong communicator who can present creative rationale clearly to stakeholders.
- Ability to work at speed and scale, managing multiple projects and tight turnarounds without dropping quality.
We Offer
- Equity packages - we want our success to be yours too.
- Health benefits plans to support you and your wellbeing.
- 401(k) retirement plan with company contribution.
- Inclusive parental leave policy that supports all parents & carers.
- An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more.
- Flexible leave options that empower you to be a force for good, take time to recharge, and support you personally.
Check out lifeatcanva.com for more info.
About the Company
Canva’s Growth Creative team sits at the intersection of creativity, performance, and scale. We create high-performing work across video, copy, static, UGC-style content, and everything in between - always with a clear focus on what drives impact.
We move quickly, test often, and use performance data to sharpen our thinking and improve the next piece of work. Great creative and great data go hand in hand here, and the team is constantly learning, experimenting, and raising the bar.
You’ll join a team that values strong craft, curiosity, and momentum with plenty of opportunity to shape how performance creative evolves at Canva.
Salary
The target salary range for this position is $172,000 to $199,000 USD. When calculating offers, we make salary decisions based on market data and candidates' skills and experience.
Other Stuff to Know
We make hiring decisions based on your experience, skills, merit, and business needs, in compliance with applicable local laws.
We celebrate all types of skills and backgrounds at Canva, so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!
When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process. Please note that interviews are conducted virtually.
Check out lifeatcanva.com for more info.
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