Senior Retention Marketing Manager/CRM Manager

About the Position

We are seeking a Senior Retention Marketing Manager/CRM Manager to join our team in Tel Aviv, Israel. The ideal candidate will be responsible for planning and executing our daily engagement and retention campaigns, from conceptualization to analysis. The primary responsibility is maximizing retention opportunities within our global affiliate websites.

Responsibilities

• Lead onboarding of new CRM platform to ensure customer data meets company KPIs.
• Manage our customers across different segments according to their retail behaviors.
• A/B test various email campaigns.
• Work closely with the CMO to develop a clear CRM strategy.

Requirements

• 3+ years of relevant experience.
• Proficient in HTML and CSS.
• Strong background in customer conversion, retention, and win-back strategies.
• Must be result-driven and analytical with solid Excel skills.
• Able to create data insights and use them to develop actionable tasks/campaigns.
• Passion for marketing, user experience, and optimization.

We Offer

• Opportunity to work in a dynamic and innovative environment.
• Be part of a leading company in the marketing industry.

About the Company

Published with PersiaHR.

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