Tech Stack
Job Description, Responsibilities & Requirements
About the Position
We're Rist Labs - a cofounding studio building ethical, AI-powered B2C products that matter. We partner with sharp founders and top talent to launch ventures that move fast, scale globally, and make a real impact.
We're hiring a Senior User Acquisition Manager to scale Aligned - a subscription AI Coach with a proprietary fusion coaching model that helps people hit personal and professional goals faster, with 24/7 assistance and accountability.
You'll own paid acquisition across Tier 1 markets: setting channel strategy, launching and scaling campaigns, managing significant budgets, and making the bets that decide how fast we grow.
If you want to take a high-impact product to scale alongside a world-class team - with real budget and full creative freedom - let's talk. 🚀
Responsibilities
- Start with a full audit of our acquisition setup and a clear action plan.
- Launch and scale campaigns across Meta, optimizing against CAC and ROAS targets.
- Contribute creative ideas and help produce high-performing assets.
- Improve existing UA flows and run growth experiments that move CAC, LTV, and CR.
- Monitor ad-account and user-journey metrics, and adjust on what the data tells you.
- Build experimentation frameworks and report on what's working, what's next, and why.
- Hunt for new channels, markets, and growth opportunities.
Requirements
- 3+ years of media buying and user acquisition experience in a product company.
- You have management experience or are ready to step up to building and leading a team.
- Proven track record of scaling Meta ads with a budget of $1M+.
- Experience with subscription-based products targeting Tier 1 markets is essential.
- Strong analytical skills with campaign measurement, data analysis, and A/B testing expertise.
- A "builder's" mentality, comfortable creating and scaling from the ground up.
- Expertise in optimizing traffic based on CPL, CAC, LTV, ROMI/ROAS, ROI/ROR metrics.
- Experience in optimizing creatives at the campaign setup level and using creative factory insights to drive scalable marketing performance.
- Proven track record in scaling user acquisition for new products from 0 to 1, from idea validation to scalable growth.
- English - upper-intermediate level or higher.
Nice to Have
- Practical experience with Amplitude or Looker.
- Experience with Tiktok, ASA, and Google.
- Familiarity with automation tools (Revealbot, Airtable, n8n).
We Offer
- Office/hybrid work format. Our Kyiv office is a hub for teams of all products.
- Freedom to build. No micromanagement. No politics. No fluff.
- Top-tier team. You’ll work with proven operators, product thinkers, and creatives.
- Not one path. Yours. We support all kinds of growth: leadership, depth, and breadth, allowing you to choose how far and where to go.
- Paid vacation + sick leave.
- We benchmark salaries globally. We want you to feel valued, and paid like it.
- English courses.
- Apple gear, because we don’t believe in slow laptops or slow ambition.
- Company-paid lunches (because hungry brains don’t build great stuff).
About the Company
We are a cofounding studio that turns bold ideas into ethical, AI-powered B2C ventures. You build the product - we handle the rest. We've launched 4 real-world EdTech and personal growth products across Tier-1, LatAm, Europe, and Ukraine.
What we’ve co-built
- Mate academy - helped 5,000+ people break into tech
- Aligned - AI-powered personal coach
- Noot - AI health companion
- Kodree - 80% practice-based skills platform
Read more about Rist Labs