SEO Marketing Specialist (with AEO/GEO experience)

About the Position

SEO Marketing Specialist (with AEO/GEO experience)

Hybrid

Ivano-Frankivsk, Kyiv, Lviv, Ukraine

We’re bringing SEO in-house and looking for a specialist who can take ownership of the website’s technical health, organic growth, and visibility across both traditional search and emerging AI-driven answer engines. This role combines technical SEO, website performance, and AEO/GEO strategy, with a clear focus on increasing qualified inbound traffic, improving search visibility, and contributing directly to lead generation outcomes. Part-time cooperation is possible.

Responsibilities

• Own technical SEO audits and continuous improvement initiatives across crawlability, indexation, site architecture, structured data, internal linking, page speed, and Core Web Vitals
• Monitor website health on an ongoing basis, identify regressions, and coordinate timely resolution of technical issues
• Track search engine algorithm updates and proactively adapt optimization strategies to changing requirements
• Measure and improve website visibility across AI-powered answer engines and search experiences, including experimentation with new AEO/GEO techniques
• Define, monitor, and report on KPIs for both traditional search performance and AI-search visibility
• Translate SEO and AEO findings into clear implementation tasks and collaborate with development teams to prioritize and deliver improvements
• Partner with content stakeholders on topic strategy, content briefs, on-page optimization, and content refresh initiatives driven by performance data
• Own reporting on organic traffic, rankings, technical health, AI-search visibility, inbound leads, and pipeline contribution
• Act as the internal SEO expert and primary point of contact for SEO and AI-search optimization initiatives

Requirements

• 3+ years of experience in SEO with proven ownership of technical SEO, including crawlability, indexation, site architecture, structured data, internal linking, and website performance
• Working knowledge of AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization), including how AI-driven answer surfaces differ from traditional SERPs
• Ability to create and communicate technical requirements for developers, including topics such as HTML, schema markup, and website structure
• Hands-on experience with Google Search Console, GA4, Screaming Frog, Ahrefs/Semrush, and Core Web Vitals/PageSpeed Insights
• Experience monitoring website health, identifying technical issues, and driving improvements based on data and performance insights
• Proven track record of connecting SEO initiatives to lead generation, pipeline contribution, and business outcomes rather than traffic growth alone
• Strong analytical skills, including KPI definition, reporting, dashboard creation, and performance measurement
• Strong project management skills and the ability to drive initiatives across multiple teams without direct authority
• Ability to work as an internal subject matter expert and independently own strategy, execution, and results

Nice to Have

• Experience in B2B, technology, or IT services environments
• Previous experience in an in-house SEO role following an agency-side background
• Familiarity with CMS and development workflows, including staging environments and Git-based deploys

We Offer

Your time off

• 18 paid vacation days and 10 paid sick days annually
• 10 Ukrainian public holidays
• Maternity and paternity leaves
• Marriage and Parenthood Package
• Additional leave for major life events
• Sabbatical leave opportunities

Learning & Growth

• Sombra University workshops and internal learning programs
• Tech Communities and knowledge sharing sessions
• Language courses and workshops
• Mentorship opportunities

Health & Well-being

• Sports compensation or health insurance coverage
• Participation in races and marathons
• Corporate doctor (telemedicine)
• Well-being initiatives and workshops

And Even More

• Company-provided technical equipment
• PE administration and tax support
• Internal referral program
• IT Club loyalty program
• Company events and volunteering initiatives

About the Company

Our recruitment team will carefully review your profile, and if we see a good match with the role, we’ll reach out to you shortly.

If you don’t hear from us within 5 business days, it means we’ve decided to continue the process with other candidates for this position. Thanks for understanding.

Daria Svitlynets

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