SMM Manager

About the Position

We are looking for a Senior SMM Manager to join our team. This role is hybrid and based in multiple locations including Armenia, Azerbaijan, Cyprus, Georgia, and Kazakhstan.

Responsibilities

• Develop and implement a social media content plan aligned with the SMM strategy and overall marketing goals.
• Create and manage content, including expert-level texts that highlight product and industry knowledge.
• Adapt content to suit the specifics of each platform and target audience.
• Track and analyze SMM metrics, competitor data, and ad campaign effectiveness to optimize performance.
• Collaborate with cross-functional teams (design, PR, marketing) to create cohesive content.
• Stay up-to-date with the latest SMM trends, news, and best practices, particularly those relevant to the iGaming industry.
• Deliver clear, concise reports and presentations that showcase achieved KPIs.

Requirements

• At least 3 years of experience in SMM (Gaming, IT, Marketing preferably).
• Proficiency in working with SMM analytical tools.
• High level of accuracy and strong attention to detail.
• Strong visual awareness, knowledge of current trends and tools in social media, and the ability to easily navigate and track content trends.
• Excellent communication skills and a willingness to work in a team.
• Deep understanding of audience behavior and engagement mechanics.
• Ability to develop strategies and independently manage projects.
• Experience in mobile shooting and creating native content (stories, reels, TikTok).
• Experience in launching advertising campaigns on social media.
• Strong copywriting skills in English (B2+).

We Offer

• An exciting and challenging job in a fast-growing business group.
• The opportunity to be part of a multicultural team of top professionals.
• Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan with the option to work remotely or on-site.
• Modern corporate equipment based on macOS or Windows and additional equipment provided.
• Paid vacations, sick leave, personal events days, days off.
• Corporate health insurance program.
• Referral program with bonuses for cooperation with colleagues.
• Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences.
• Rewards program for mentoring and coaching colleagues.
• Free internal English courses.
• Yoga classes to help you stay active and energized.
• In-house Travel Service.
• Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays.
• Corporate events, team buildings.

About the Company

PIN-UP is a fast-growing business group with a great working atmosphere and a success-driven mindset. We offer a friendly culture and the opportunity to build a network of connections with professionals day by day.