SMM Manager

About the Position

Join our fast-growing business group as an SMM Manager, responsible for developing and executing social media strategies in iGaming, betting, or digital-first industries.

Responsibilities

• Develop and own the SMM strategy, including KPIs, OKRs, and roadmap.
• Build and optimize social media customer journeys and conversion funnels.
• Launch and scale new social platforms, formats, and audience growth initiatives.
• Generate, prioritize, and validate growth hypotheses using structured frameworks.
• Establish analytics, attribution, UGC, and community management systems.
• Define and evolve the brand’s tone of voice, content standards, and editorial guidelines.
• Manage audience research, brand reputation, and crisis communication activities.
• Present performance, insights, and strategic recommendations to leadership.

Requirements

• 3+ years of SMM experience, preferably in iGaming, betting, or other digital-first industries.
• Proven experience developing and executing SMM strategies aligned with business goals.
• Strong understanding of social media platforms, content marketing, community management, and audience growth.
• Experience with analytics, attribution, customer journeys, and growth experimentation.
• Strong strategic thinking, analytical skills, and stakeholder communication.

We Offer

• An exciting and challenging job in a fast-growing business group, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance, and more.
• Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed.
• Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan. Work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day.
• Modern corporate equipment based on macOS or Windows and additional equipment are provided.
• Paid vacations, sick leave, personal events days, days off.
• Corporate health insurance program for your well-being.
• Referral program to enjoy cooperation with your colleagues and get a bonus.
• Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences.
• Rewards program for mentoring and coaching colleagues.
• Free internal English courses.
• In-house Travel Service.
• Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays.
• Company events, team buildings.

About the Company

Our company is a dynamic and innovative player in the digital industry, dedicated to delivering exceptional services and products. We pride ourselves on fostering a collaborative and inclusive work environment where creativity and excellence thrive.