Sr. Regional Web Strategy Manager

About the Position

We are looking for a Sr. Regional Web Strategy Manager to join our team in a remote position based in Chicago. This role is pivotal in shaping the digital presence of our global operations across MX, CAN, and EMEA markets.

Responsibilities

• Own the strategy and roadmap for Samsara's regional websites, defining what we build, in what order, and why.
• Define how success is measured for regional web, setting the metrics, targets, and reporting.
• Work with cross-functional teams to set direction, sequence the work, and unblock delivery.
• Build and run the experimentation program for regional sites, including CRO, testing, and personalization strategy.
• Partner with content marketing teams to drive successful AEO and SEO strategies.
• Identify AI use cases and deploy agents to improve all stages of regional site product management and development.
• Lead high-complexity regional web initiatives, new market launches, site architecture changes, and regional redesigns.
• Communicate regional web performance and roadmap progress to marketing leadership and regional stakeholders.
• Raise the capability of the wider web and regional marketing teams through mentoring, creating shared learning, and documentation.
• Champion, role model, and embed Samsara’s cultural principles as we scale globally.

Requirements

• 5+ years in web product management, digital experience, or web strategy, including direct ownership of the roadmap for a high-traffic marketing site.
• Experience owning web experiences in multiple international markets, including localizing those experiences for in-market relevance.
• Track record of running a web experimentation program, including setting the standards and interpreting the results.
• Working knowledge of web analytics and experimentation tools (e.g., Google Analytics, Mixpanel, Tableau, and an A/B testing platform).
• Technical SEO and AEO foundation, including international considerations.
• Experience working directly with engineering on a modern web stack: CMS architecture, component systems, performance, and release process.
• Executive communication skills, including making the case for a regional web strategy to marketing leadership and regional stakeholders.
• Track record of driving outcomes through influence across functions and geographies without formal authority.
• Experience building AI workflows or agents into their own way of working.

We Offer

• Competitive annual base salary ranging from $131,962.50-$155,250 USD.
• An initial RSU grant with no vesting cliff, and ongoing refresh opportunities tied to performance.
• Comprehensive health and parental leave plans.
• A professional development stipend.
• Flexible, employee-led remote model.

About the Company

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. We are helping improve the safety, efficiency, and sustainability of the physical operations that power our global economy.

Join us to define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring.