About the Position

Webflow is the agentic web marketing platform for modern marketing teams, helping organizations build, manage, and optimize high-performing web experiences that drive predictable growth and strengthen brand trust. Building at Webflow will need grit, because we move fast, without ever sacrificing craft or quality.

We're looking for a Staff Product Designer to lead design across the Content and Localization teams on our Build pillar. You’ll help shape Source by Webflow, our new platform where marketing teams and agents build and optimize digital experiences together. Source is where the hard work of web marketing happens: scaling what works, driving impact with every iteration, and keeping brand and content consistent as teams and agents move at speed.

You'll own the Agentic CMS experience: a next-generation content layer that enables enterprise teams to manage content and deliver it across every site, channel, and AI agent they operate. This work spans the full content lifecycle, from authoring and governance to localization and publishing. This is a role for someone who thinks in systems, sweats the details, and gets excited about making complex content infrastructure feel simple - so marketers can move fast, agents can operate reliably, and every experience a brand ships stays coherent and on point.

Responsibilities

Own the Agentic CMS experience end-to-end, from early discovery and UX strategy through prototyping, detailed execution, and making sure what we ship is great.
Design for both humans and agents. Build surfaces that work for marketing teams operating at scale and for AI agents querying and composing against structured content, with the right controls, transparency, and trust signals for each.
Think in systems. The CMS touches nearly everything Webflow's enterprise customers do. Hold a coherent experience model across interconnected surfaces while making individual flows feel simple and obvious.
Work upstream. Partner with PMs, engineers, and researchers to shape what gets built. Align on content models, API affordances, and product strategy before pixels get pushed.
Raise the bar - in craft, process, and how you use AI to move faster without sacrificing quality. Present work to cross-functional partners and senior leaders, and bring a point of view on how the CMS connects to the broader Webflow platform.

Requirements

BA/BS degree or equivalent experience
7+ years of product design experience with a portfolio showing recent, substantive work navigating ambiguous problems within complex products. You know how to make something complex feel obvious to the people using it. Experience with content systems, multi-user workflows, and agentic experiences is especially relevant.
Systems thinking at scale. You've designed for interconnected surfaces where decisions in one place ripple across others.
Comfort with technical depth. You can engage meaningfully with engineers on API design, data modeling, and content architecture to ensure design and systems decisions are aligned.
Strong interaction and visual design craft, with fluency in AI-assisted workflows - prototyping in code, using AI tools to explore and communicate ideas faster, and comfort working where the line between design and production is increasingly blurry.

We Offer

Competitive salary range: $168,300 - $230,000 (based on geographic location)
Equity (RSUs) in our growing, privately held company
Comprehensive health coverage (medical, dental, vision)
Support for every stage of family life (paid parental leave, inclusive care)
Flexible vacation, paid holidays, and a sabbatical program
Access to mental health resources, therapy, and coaching
401(k) with 100% employer match (up to $6,000/year) in the U.S.
Monthly stipends for work and wellness expenses
Bonus for building together (annual WIN bonus program)

About the Company

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.

Stay connected with us on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor.

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Please visit our Careers page for more information on which locations are included in our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

Staff Product Designer, Agentic CMS

Job description