Staff Product Manager-AI

About the Position

We are hiring a Staff Product Manager-AI to lead our AI domain.

About Funnel

Funnel is the leading marketing intelligence platform, helping marketing and data teams work better with their data. From reporting to marketing mix modeling (MMM), teams learn what's working and decide where to spend next.

Trusted by more than 3,000 businesses worldwide, including globally recognized brands such as Adidas and Sony, Funnel generated over $70M in ARR in 2025 and continues to feature in the FT 1000 list of Europe’s fastest-growing companies.

Since its founding in 2014, Funnel has grown into a global team of over 300 employees, with offices in Stockholm, Boston, Hamburg, and Sydney.

Responsibilities

As Staff Product Manager-AI, you will lead the product strategy, roadmap and execution for Funnel’s agentic product experiences. You will work closely with engineering, product design, context design, commercial teams and company leadership to define where Funnel should invest, how we should build and how we bring new agentic capabilities to market.

Key Responsibilities:

• Vision and strategy: Lead the vision and strategy for Funnel’s AI domain, including agentic experiences in the native app and Funnel’s MCP. Shape how Funnel uses AI to change the way marketing teams work with data, from reporting and analysis to setup, governance and decision support.
• Roadmap: Own the AI roadmap and make clear, evidence-based trade-offs across customer value, business impact, technical feasibility and speed of learning. Know when to move quickly, when to invest in foundational capabilities and when to cut scope.
• Product quality and trust: Own the quality bar for agentic experiences. Work with engineering and design to understand how agents behave in practice, where they fail and what is required for users to trust them. Use evals, usage data and customer feedback to improve reliability and overall product quality.
• Product discovery: Build a deep understanding of customer workflows outside Funnel, including how teams use marketing data to make decisions. Run discovery through user interviews, product usage, competitive research, market signals, eval analysis and hands-on experimentation with emerging AI tools.
• Build with cross-functional teams: Work closely with engineering and design to turn strategy into high-quality product experiences that ship, learn and improve quickly. Partner with go-to-market teams to ensure AI capabilities are successfully positioned, launched and adopted.
• Thought leadership: Represent Funnel’s product perspective on AI internally and, where relevant, externally with customers, partners and the broader market. Translate complex technical developments into clear product direction and customer value.

Requirements

• Depth in data and agentic products: Deep experience building and scaling data products, ideally in B2B SaaS. Hands-on experience with agentic products. Strong technical fluency and the ability to work closely with engineering on product decisions. Working fluency in machine learning is a strong plus.
• Business impact: Proven ability to drive business impact, not only ship features. You understand how product decisions affect adoption, retention, revenue and market position.
• Strategic product leadership: Strong strategic ability, including experience shaping product direction, influencing investment decisions and aligning senior stakeholders. You can define a compelling direction while staying grounded in customer evidence, business priorities and technical reality.
• System-level thinking: Strong ability to reason across the full product and business system, not only the immediate feature area.
• Execution discipline: Strong execution discipline, with a bias toward learning quickly, making trade-offs explicit and helping teams maintain momentum. You are comfortable operating in ambiguity while keeping teams focused on the most important work.
• Cross-functional leadership: Strong cross-functional leadership, including the ability to work effectively with engineering, design, marketing, sales and customer-facing teams. You create alignment across functions without relying only on formal authority.
• Communication: Excellent communication skills, with the ability to translate complex technical ideas into clear product direction and customer value.
• Learning mindset: High curiosity and learning speed. The AI landscape changes quickly, and this role requires someone who actively follows the field, experiments with new tools and turns learning into better product decisions. Experience operating at the frontier of a fast-moving technical field, where best practices are still being defined, is highly relevant.
• Experience level: Typically 10-plus years of product management experience, with meaningful experience operating at staff level.

Nice to Have

• Experience working in a high-growth B2B SaaS environment.
• Experience with marketing data, marketing measurement, analytics, or reporting.

We Offer

• Competitive salary
• Opportunity to shape the future of AI in marketing
• Collaborative and innovative work environment
• Professional growth opportunities

Location & Eligibility

At this time, we can only consider applicants who are already based in Stockholm and meet one of the following criteria:

• Hold Swedish citizenship
• Hold EU/EEA citizenship and are currently living in Stockholm
• Have a valid Swedish work permit

Office-first

At Funnel, we have an office-first approach, and we work from the office a minimum of four days a week. We have lots of flexibility for when life happens, during the summer, through the holidays. We just like to avoid having standing remote days.

Contact

Leila Söderström

People Partner