About the Position

Startup Market Lead, AMER

Location

San Francisco, California; New York, New York

Employment Type

Full time

Location Type

Hybrid

Department

Marketing

About the Role

The Startup Market Lead, AMER role is responsible for driving startup acquisition and ecosystem growth across North America, with an initial focus on the U.S market.

Based in San Francisco, this person leads regional market development initiatives across partnerships, startup communities, events, founder engagement, and localized programs, helping position Notion as the preferred workspace for startups building the future with AI.

Working closely with the Head of Startups and cross-functional teams, this role combines ecosystem knowledge, relationship building, and execution excellence to grow startup awareness, product adoption, and top-of-funnel pipeline across the region.

This role is ideal for someone who understands the U.S startup ecosystem deeply, enjoys being close to founders, partners, and is excited about building scalable regional growth initiatives in fast-moving markets.

This role can be based in either San Francisco or New York City. We work from our offices on Mondays, Tuesdays, and Thursdays (our Anchor Days) because we do our best thinking and building together in person. We’re looking for someone who’s excited to work alongside the team during those days.

Responsibilities

Drive startup acquisition growth across North America through partnerships, ecosystem initiatives, events, and localized programs.
Build and manage relationships with founders, accelerators, VCs, startup communities, universities, and strategic ecosystem partners across the region.
Increase awareness and adoption of Notion within the North American startup ecosystem.
Execute regional campaigns and initiatives that improve startup engagement and top-of-funnel pipeline generation.
Partner with Marketing, Community, and Product teams to improve startup acquisition efficiency and regional funnel performance.
Represent Notion at startup ecosystem events, founder gatherings, and strategic regional moments.
Help identify high-potential startup communities, markets, and ecosystem opportunities across North America.
Contribute to scalable playbooks and regional market development frameworks that support long-term growth.

Requirements

Experience in startups, partnerships, business development, ecosystem, or growth-focused roles.
Strong understanding of the North American startup ecosystem, especially the U.S.
Strong relationship-building and communication skills across founders, investors, partners, and community leaders.
Comfortable operating both strategically and tactically in fast-moving environments.
Ability to manage multiple initiatives and regional priorities simultaneously.
Data-oriented mindset with a focus on measurable business impact.
Strong cross-functional collaboration skills.

Nice to Have

Founder or startup operating experience.
Experience working with venture capital firms, accelerators, or startup communities.
Experience with B2B or product-led growth environments.
Familiarity with AI tools, productivity software, and modern startup workflows.

We Offer

Notion is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in San Francisco or New York City, the estimated base salary range for this role is $135,000 - $200,000 per year.

About the Company

Notion is the collaborative AI workspace where teams and agents think together. We're building one place where your knowledge, projects, meetings, and AI tools live side by side, so work is faster, clearer, and less fragmented. Millions of individuals, small teams, and large companies run their work on Notion.

Notinos (our employees) are customer zero in bringing this future of work to life. We care about craft, building things that last, and the belief that great work is still fundamentally human. Our goal isn’t to ship the next feature. Each and every team of Notinos is working to set the standard for how humans work together in the AI era. From building a business’s system of record to making and managing AI agents to automating away the busy work, we care deeply about giving our customers more time for their life’s work.

A Note on AI

You don’t need deep AI expertise for every role, but we do expect every Notino to be intellectually curious, drawn to tinkering and discovery, and excited to use AI as a real collaborator in their work. For some roles, AI fluency is a core requirement - when that’s the case, we'll say so explicitly in the qualifications. People who thrive here don’t treat AI as a novelty. They use it to think better, and make their work easier for others to build on.

Equal Opportunity & Accommodations

We hire talented people from a wide range of backgrounds. If you’re excited about this role but don’t meet every bullet, we still encourage you to apply. Notion is an equal opportunity employer and does not discriminate on the basis of any legally protected characteristic. Consistent with applicable law, we will consider for employment qualified applicants with arrest and conviction records. Notion provides reasonable accommodations during the application process; if you need one, please let your recruiter know.

Notion is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Notion considers qualified applicants with criminal histories, consistent with applicable federal, state, and local law. Notion is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.

Startup Market Lead, AMER

Job description