About the Position

Want to use your energy and talent to tip the balance on climate change? Sweep is hiring a Web Product Manager to own sweep.net and turn it into one of our strongest channels for acquisition, conversion, and storytelling.

Sweep maps climate and ESG data across an entire business to reduce carbon emissions, improve social and environmental performance, and create audit-ready reports to run the best sustainability programs. Sweep empowers companies to build resilience to global challenges with technology.

Responsibilities

As our first web product manager, you will shape the strategy and the roadmap from the ground up. You will make data-informed calls on what to build, and you will run the site like a product: owning its performance across traffic and conversion, and owning its tech stack.

1. Own the website as a product 🌐

Be the single person accountable for sweep.net.
Set the vision, strategy, and roadmap for how the site performs against its goals.
Prioritize the roadmap by growth impact, not by request volume.
Lead close collaboration across marketing, design, product, and agencies around one plan.

2. Drive traffic and conversion 📈

Own conversion rate optimization across acquisition and conversion, from first visit to qualified pipeline.
Find the highest-leverage opportunities and ship them with design, growth, and content.
Partner with SEO and paid channel owners on on-page requirements and landing page experiments.

3. Build the experimentation program 🧪

Build the web experimentation program across sweep.net.
Raise the team's velocity and rigor over time: hypotheses, landing pages, analysis, rollout.
Build the tooling and funnel infrastructure that makes experimentation fast and measurable.
Build a clear ROI story for what we test, not just a backlog of A/B tests.

4. Own the tech stack and performance 🧱

Own the web tech stack and keep it current as web tech changes fast.
Establish the analytics foundation: instrumentation, dashboards, and funnel reporting to make growth decisions quickly.
Keep the site secure, compliant, and accessible across the markets we serve.

5. Lead international and localization 🌍

Own the localization strategy for the web.
Partner with regional marketing and localization teams so the site performs in every language and market.

6. Bring the teams together 🤝

Coordinate inbound web requests from marketing, sales, and other teams, prioritized by growth impact rather than request volume.
Work across content, design, product marketing, and agencies to ship.
Build a durable measurement story for the web and share it regularly with marketing and executive leadership: what we are testing, what we have learned, and what it is worth to the business.

Requirements

Qualifications 🏆
- +5 years experience owning or managing high-traffic, revenue-driving websites, ideally in B2B SaaS.
- A track record of driving measurable business results through the web in competitive, fast-moving markets.
- Deep expertise in CRO, SEO, and web experimentation, with a clear ROI story rather than a backlog of tests.
- Strong technical understanding of modern web stacks and the tools around them: CMS platforms like HubSpot, analytics like Google Analytics, behavior tools like Hotjar, and CRM like Salesforce. Enough to set direction and hold your own in a technical conversation, without needing to be a developer.
- Strong quantitative instincts and fluency with analytics tools, funnel modeling, and experimentation design.
- Real AI fluency: you use AI daily in your own work, and you keep up with how fast web tech is moving so our setup stays ahead.
- A real interest in how AI is changing the way people discover, evaluate, and buy technology, and a point of view on what that means for the web.
- Strong written and verbal communication, comfortable presenting strategy and results to executive audiences.
Qualities 🧠
- You treat the website as a product, not a project. You own outcomes, not tickets.
- You have a clear point of view on what makes the web a category-defining channel for a technology company.
- You prioritize by impact. You work the highest-leverage opportunity, not the loudest request.
- You operate at the seam between marketing, design, content, and product, and you can influence without owning.
- You can walk into a room of competing stakeholders and leave it aligned on what is shipping and why.
- You treat design craft, brand, and growth performance as compatible, not opposing.
- You are genuinely AI-fluent. Using AI to work faster and sharper is second nature.
- You are a self-starter who thrives without an existing playbook.

Nice to Have

Working knowledge of privacy, compliance, and accessibility standards for global websites.
Experience shipping and optimizing localized web experiences across international markets.
A history of partnering closely with in-house brand and design teams.
Experience in sustainability, ESG, or climate tech.
Fluency in one or more European languages beyond English: German, French, Spanish, or others.

We Offer

Join an exciting young business with the humble ambition to change the world.
Hybrid work model with hiring focused around our head offices in Paris, London, and Montpellier.
Competitive salary: €55,000 - €70,000/year.
B Corporation status, committed to building an inclusive company with a diverse group of talented people.

About the Company

Sweep is a sustainability data management platform. Though our primary focus is on environmental action, Sweep supports clients with all ESG goals, including waste reduction, water usage, biodiversity impacts, social equity, and transparency in governance.

We’re building a business that’s good for everyone, including society and the planet. That’s why we have B-Corp status and are an entreprise à mission, with our own committee that helps us keep to our manifesto.

We’re committed to building an inclusive company, with a diverse group of talented people who all feel valued, feel like themselves, and thrive.

Founded in 2020.

Web Product Manager

Job description