Web Tracking Product Manager

About the Position

We are looking for a Web Tracking Product Manager to join our team in London. As a Product Manager, you will be responsible for defining the strategy and roadmap for a product line within our product portfolio. You will have a deep understanding of our user’s needs, identify opportunities, and drive the creation of products that solve for our customers and achieve our wider business ambitions.

Responsibilities

• Defining Product Strategy: Shape the global web tracking strategy, orchestrate delivery across engineering, analytics, marketing, and compliance.
• Cross-team Collaboration: Manage cross-team dependencies to ensure consistent execution and partner across teams to deliver complex, high-impact initiatives.
• Technical Concepts Translation: Translate technical concepts into clear, accessible language for non-technical stakeholders and executives.
• Agile Methodologies: Define product requirements, features, and functionalities using agile methodologies.
• Product Metrics: Drive product metrics that showcase the impact on customers and the business.
• Innovation Culture: Establish and nurture a culture of innovation and continuous improvement within the product management team.

Requirements

• Web Tracking Architectures: Deep understanding of web tracking architectures, including data layers, event schemas, tagging frameworks, and tracking specifications.
• Tag Management Systems: Hands-on experience with tag management systems (e.g., Tealium, GTM, Adobe Launch) and the ability to guide implementation best practices.
• Web Analytics Tools: Hands-on experience with web analytics tools (Adobe, GA4) and the ability to guide implementation best practices.
• Marketing Campaign Platforms: Solid understanding of marketing campaign platforms (e.g., tracking links, attribution tools, media platforms) and how they integrate with web analytics for performance measurement.
• Data Quality Management: Ability to diagnose and direct resolution of data quality issues, broken events, schema mismatches, and inconsistencies across brands or markets.
• Communication Skills: Excellent communication and interpersonal abilities – proven ability to engage with engineers, designers, and company leaders in a constructive and collaborative relationship.

We Offer

• Inclusive Culture: Join a multicultural business that values, celebrates, and respects individual differences.
• Professional Growth: Opportunity to develop yourself and others, and contribute to a clear direction for the business.
• Agility and Performance: Quickly adapt and remain flexible while managing risks, and continually raise the bar for yourself and others.

About the Company

Sports betting, gaming, and interactive entertainment is changing, and we’re leading that change. By putting people first. By placing exciting, engaging, and entertaining experiences at more fingertips than ever before. We're pulling into pole position by pushing boundaries further. With innovation. With technology. But most importantly, with people like you. Because when you join Entain, it’s your game. So let’s win together.