Communication and PR Coordinator

About the Position

Join DAZN as a Communication and PR Coordinator in Tokyo, Japan. Shape sports media narratives and engage with fans globally.

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About the Role

In this role, you will support the planning, development, and execution of DAZN’s PR and communication strategies in Japan. You will help craft narratives that resonate with fans, build strong relationships with media partners, and support the delivery of campaigns that drive awareness, engagement, and adoption of our product.

You will collaborate with cross-functional teams-including Marketing, Social, Product, and international PR colleagues-to ensure our stories are told in a cohesive, multi-dimensional way. From press releases and media outreach to campaign planning and event support, you will be involved in a wide range of activities that shape DAZN’s public presence.

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Responsibilities

• Propose, plan, and execute PR strategies and communication activities for DAZN, including year-round communication planning.
• Develop and deliver impactful storytelling: create narratives, identify target audiences and media, prepare press releases, and collaborate with marketing for multi-dimensional storytelling.
• Write and review press materials such as press releases, fact sheets, articles, and briefing documents for spokespeople.
• Manage media relations: handle inquiries, maintain and expand media networks, create media lists, and coordinate meetings with press contacts.
• Monitor news and sports trends, track and evaluate press coverage, and identify opportunities across media and social platforms.
• Support the delivery of campaigns and day-to-day PR activities, working with internal teams and external agencies to generate buzz around DAZN’s content and product.
• Assist in planning and organizing press events and experiential activities that enhance brand visibility.
• Provide team support including reporting, presentation creation, administrative tasks, and cross-department communication.

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Requirements

• Minimum 3 years of experience in PR or marketing communications (5 years preferred), ideally within media, sports, or consumer brands.
• Strong organizational skills with excellent attention to detail, and the ability to manage multiple projects and deadlines.
• Deep interest in sports and strong understanding of the Japanese sports and media landscape.
• Experience adapting global communication or marketing strategies for the Japanese market.
• Native-level Japanese communication skills and strong written/reading English abilities; confident presenting and communicating with internal stakeholders.
• Creative mindset with strong analytical skills, and the ability to craft compelling stories across multiple channels.
• Ability to work independently as well as collaboratively with cross-functional teams and external agencies.
• Tech-savvy, with familiarity in social media, digital content, and general IT tools (Word, PowerPoint, Excel).

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We Offer

• 各種保険(健康保険、厚生年金、雇用保険、労働災害保険)
• 確定拠出年金制度
• 年次健康診断
• 年次有給休暇15日(入社初年度は入社月に応じて付与します)
• ベネフィットステーション – 従業員福利厚生パッケージ (スポーツクラブ、レジャー施設、 健康診断の割引など、50,000以上のサービスへのアクセス)
• DAZNの無料視聴
• Jリーグの全試合の無料チケット、他スポーツの無料チケット権利
• 通勤手当 ※月3万円まで

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About the Company

At DAZN, we bring ambition to life. We are innovators, game-changers, and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be.

As part of our team, you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionize the industry and we're not going to stop.

DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:

• Agility and creativity fuel growth and innovation, to Make It Happen.
• Prioritising what matters drives progress and positive outcomes, Focusing On Impact.
• Collective ambition builds optimism and success, in order to Win As One.

At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities, and abilities.

If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.

Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.

We look forward to hearing from you.

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