Digital Marketing/Content Coordinator

About the Position

Murano Software is seeking a Digital Marketing/Content Coordinator to join our innovative InsureTech team, Appulate. As the fastest-growing company in the insurance technology space, we are dedicated to enhancing the quoting process for insurance companies, agencies, and brokers. With a strong reputation and numerous industry awards, we are evolving into a distribution channel for insurance products and programs, delivering them directly to agents and automating the entire quoting process.

Supported by a team of nearly 100 software engineers, Appulate is uniquely positioned to combine technology, distribution, and insurance products to meet the needs of the industry for years to come.

Responsibilities

• Execute the digital marketing strategy set by the Digital Marketing Manager
• Join exploratory calls with customers to uncover product details and value propositions, then turn those insights into engaging content that drives action
• Create white papers, brochures, social media content, email marketing campaigns, and other marketing materials
• Develop clear, creative, and concise value-proposition-driven content
• Support all digital marketing channels (website, blogs, email, and social media) to drive engagement, maintain brand consistency, and improve conversion rates
• Manage campaign reporting and performance tracking
• Review, edit, and proofread all assigned projects for accuracy and quality

Requirements

• Fluent in English (verbal and written)
• Bachelor’s degree (BS or BA) or higher from a four-year college or university
• 1+ years of working knowledge of digital marketing channels, including website, email, and social media
• Experience supporting LinkedIn and other social platforms
• Ability to work aligned with U.S. Central Time Zone standard business hours (8:00 a.m. – 5:00 p.m. CT)
• Familiarity with web, email, and social media analytics, including compiling and analyzing performance data
• Basic understanding of lead generation and its role in the sales pipeline
• Understanding of content development processes from strategy through production, including basic HTML/CSS/JS skills for websites, email, and social platforms
• Process-driven approach that keeps projects on track, seeks necessary information/approvals/resources, and meets timelines and content requirements
• Comfortable communicating with executives, sales representatives, vendors, and customers
• Strong listener who communicates effectively across all levels of the organization and demonstrates a dynamic, thoughtful, customer-service-focused personality with the flexibility to adapt to changing priorities
• Ability to self-manage and collaborate successfully with individuals and teams across functions
• Willingness to learn marketing tools, technology, skills, and techniques
• Other duties as assigned

We Offer

• Fully remote work environment
• Unlimited PTO (we believe in work/life balance)
• Health benefits
• Salary: Up to $39,000.00 per year * The final compensation package will be determined based on your experience and the outcome of all stages of the selection process.

How to Apply

If this role sounds like a great fit, we’d love to review your resume. Please send your CV to [email protected] or apply through the company website: Murano Global

About the Company

Appulate is the fastest-growing company in the InsureTech space. We have built a strong reputation in the insurance industry by understanding the needs of every stakeholder in the quoting process. A frequent recipient of ACORD awards and recognition from trade publications and industry analysts, Appulate has become the go-to technology partner for insurance companies, agencies, and brokers.