(Founding) Account Executive

About the Position

Coverflex started with a simple observation: work changed, but compensation didn’t. A few founders looked at how people were being paid across Europe - rigid salary structures, fragmented benefits, systems that were complex for HR and often meaningless for employees - and realized the model simply hadn’t kept up with modern work.

So we decided to rebuild it.

What began in Portugal as a small team trying to fix a broken compensation system quickly grew into one of the most ambitious compensation platforms in Southern Europe. Today, thousands of companies use Coverflex to manage benefits, meal allowance, insurance, and flexible compensation through a single platform.

But what makes Coverflex special isn’t just the product - it’s how we build. We’re a team of people who like solving hard problems, moving fast, and taking real ownership. We care about clarity, autonomy, and impact. Titles matter less than outcomes, and good ideas can come from anywhere.

Now we’re entering our next chapter. After building strong traction in Portugal, Spain, and Italy, we’re expanding into Germany - one of Europe’s most sophisticated and complex compensation markets.

Launching a new country at Coverflex isn’t about “copy-pasting” what already exists. It’s about building again - understanding the market, challenging old assumptions, and creating something that truly works for local companies and employees.

If you join at this stage, you won’t just be joining a company. You’ll be helping build the next chapter of it.

Responsibilities

As the (Founding) Account Executive for Germany, your role is to build Coverflex’s presence in the German market by driving new business, closing deals, and helping companies rethink how they manage compensation and benefits.

• Own the full sales cycle from first contact to closing
• Help shape how we sell in Germany
• Generate a significant portion of your own pipeline
• Experiment with outbound approaches
• Contribute insights that will define Coverflex’s go-to-market strategy in the region
• Represent the company in every conversation with potential customers
• Help establish our reputation in the German market

Requirements

• Must-haves (evidence, not years)

  • Experience in B2B sales environments, ideally within SaaS or technology companies
  • Experience with inbound and/or outbound prospecting, including managing first conversations with potential customers
  • Ability to run end-to-end SMB sales cycles, from discovery to closing
  • Strong organizational skills to manage and prioritize an active pipeline
  • Comfort working in target-driven environments, with clear KPIs and sales goals
  • Strong written and verbal communication skills, with the ability to build trust with prospects
  • Resilient, proactive mindset, with the ability to learn quickly and improve through feedback
  • Fluency in English and German

• Nice-to-have

  • Experience selling HR, benefits, insurance, or fintech solutions
  • Familiarity with HubSpot or similar CRM platforms
  • Experience in startup or fast-growing environments
  • Spanish, Italian, or Portuguese language skills

We Offer

• Competitive salary: €85.000 - €95.000 (70/30)
• Equity: Yes – Stock Options under our Equity Incentive Plan
• Benefits: Competitive and flexible compensation, including our own Coverflex card and stock options to really own our success.
• Fully Remote setup, with on-site get-togethers at least once a year.
• A MacBook and a €500 onboarding budget to help you set up an effective workstation during your first months.
• A €1,000 yearly budget to invest in your professional development & remote work enablement.
• Health Insurance plans, with the option to add family members and update conditions (*depending on country).
• 25 day paid vacation days + 3 caring days per year to work on side projects that support causes with a positive impact on our society.
• 2 additional paid weeks on top of the legal maximum Parental Leave. Your birthday + kids’ birthday off.

About the Company

Coverflex is a team committed to creating a strong and unique culture that celebrates diversity (and weirdness). Learn even further about us on our purpose page.

Application Process

• CV / LinkedIn Screen - Signal check vs must-haves
  
  Done by People + Hiring Manager.
  
  You’ll hear from us within 7 business days.

• People Team Screening Interview - Deep dive into your work
  
  Structured around past experience, and fit with our needs.
  
  Duration: 45 min

• Hiring Manager Interview - Deep dive into your work
  
  Structured around outcomes, decisions, and collaboration.
  
  Duration: 45 min

• Short Challenge / Case Study - Let's peak into this role's challenges
  
  Exercises that represent potential challenges this role would have and how you'd approach them.
  
  Duration: 60 min

• References: 2–3 people who’ve seen your recent work - async.

Total candidate time investment: ~2 hours end-to-end.

Hiring Stages (What to Expect, Why & How Long)

• Decision: within 4 weeks of your application.
• Updates: weekly if the process runs longer.
• Scheduling: interviews between 10:00–16:00 CET (flexible across Europe).