Growth Marketer

About the Position

Join AssoConnect as a Growth Marketer to drive traffic, leads, and signups for our nonprofit management software.

About the Company

AssoConnect is the leading software for nonprofit management in France, one of the largest markets in the world with over 1.5 million nonprofits! We are also expanding in the U.S. with our Springly brand.

Market Leaders: AssoConnect is the leading software for nonprofit management in France, one of the largest markets in the world with over 1.5 million nonprofits! We are also expanding in the U.S. with our Springly brand.

Impact-driven: AssoConnect helps over 40,000 nonprofits by saving their time, energy, and money. We allow them to spend more time on their purpose and facilitate their communication with their members and donors.

Ambitious growth, entrepreneurial spirit: Backed by team.blue since May 2025, we're scaling fast across Europe with both organic and external growth. While staying true to our roots (same team, same mission) we now have the resources of a European powerhouse to build the new standard for nonprofit management.

Why Join AssoConnect

Impact: You will have the unique opportunity to work in a scale-up positively impacting the world. At your level, you will substantially impact shaping the company's future.

Fast-paced, continuous learning: We believe in investing in our team's learning through ongoing coaching and training. You will be coached by your peers and the best external advisors.

Culture & Team spirit: We don’t compromise on our values: Simplicity, Excellence, Benevolence.

The Role

Organisation

• Report to the Head of Marketing.
• Join a Marketing team including another Growth Marketer focused on build/engineering, a Content team of 2, and external partners (SEA agency, Com & Community freelancer).
• Daily collaboration with Content, Product, Sales, and Ops.
• Full-time position, hybrid, based in Paris or Marseille.

Missions

We are looking for a full-stack Growth Marketer who builds. Your north star is clear: generate traffic, leads, and signups, and convert them.

You're as much a marketer as you are a builder. You understand our persona, you're happy to call customers, and you know what message converts. And you turn those insights into reality yourself, shipping acquisition tools, automations, and AI-powered experiences with low-code and AI.

Our model is not sales-led. We serve thousands of small organizations that sign up on their own, so growth works a lot like e-commerce acquisition: heavy on SEO, organic, and content, reaching people one by one at scale. The difference is that you need to know our product depth to know exactly who to go after and what will speak to them. You will own growth across the entire funnel, including CRM and marketing automation.

This is not a pure RevOps / ops role, nor a pure paid-media role. It is a hybrid marketer-builder.

Responsibilities

• Own acquisition across channels: paid with partners, social and affiliation, plus new acquisition levers you build (low-code, AI, programmatic and satellite/SEO pages, free tools).
• Drive signups and conversion: optimize funnels (visits > leads > trial > signup), landing pages, and conversion assets through A/B testing and CRO.
• Own lead generation and nurturing that push visitors to signup and trial (content, lead magnets, landing pages, email sequences).
• Own marketing automation and CRM for acquisition and activation journeys (lead scoring, routing, lifecycle). You make it yours, hands-on, as a growth lever, not as a systems admin.
• Build growth tools with low-code and AI: client-facing experiences, automations, enrichment, programmatic approaches. We expect concrete, pioneering use cases, not yet another workflow.
• Feed, prioritize, and ship the growth backlog. Work self-serve on data to measure and iterate fast.
• Contribute to scaling our acquisition playbook internationally.
• Understand the persona deeply (interviews, user journey analysis).

Required Qualifications

Profile

Required

• 4-8 years in growth, digital marketing, or performance marketing, in SaaS or e-commerce, ideally on a complex product (subscriptions, multiple offers, activation, and conversion mechanics).
• Both a marketer and a builder: a proven track record on acquisition channels AND hands-on building with low-code (Zapier, Make, Retool, Webflow, or equivalent) and AI.
• Real, pushed AI use cases you can demo: client-facing or growth tooling, in practice, not in theory.
• Comfortable owning marketing automation and CRM (HubSpot or similar) as a growth lever, hands-on.
• Persona and message sensitivity: you understand users and what makes them convert, and you are not afraid to talk to customers.
• Data-autonomous in a self-service setup: you pull, read, and prioritize without needing a data team to move.
• Fluent in English.
• Multi-market / international experience is a plus.

We are NOT looking for

• A pure RevOps / ops profile (systems, back-office workflows only).
• A pure media buyer with no build or messaging depth.

Desired traits

• Builder at heart and doer: you ship, you iterate, you don't just design processes.
• Analytical and data-driven, focused on performance and ROI.
• Pioneer on AI: you constantly test new tools and integrate them into your work.
• Autonomous, well-organized, strong project manager.
• Curious, coachable, culture of efficiency.

Salary

Up to 70K€ depending on experience.

Recruitment Process

1) Screening

• Spend 1 hour with the HR and our Head of Marketing to check the fit between what you are looking for and what we are offering.

2) Technical Skills

• Complete a 2-hour use case at home, followed by an interview with your manager to debrief on the use case and deep dive into your experience and skills.

3) Talk about Business

• Validate technical expertise and business thinking. Ensure cultural fit, strategy mindset, and alignment with our mission.

4) Meet the Team

• Meet your peers within the marketing team and join us for a lunch or a drink at our Paris or Marseille Office.

5) Final HR Steps

• Ref check and final discussion about salary, start date, and logistics.

Recruitment date: ASAP.