Growth Marketing Manager (AI EdTech)
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Job description
About the Position
Growth Marketing Manager (AI EdTech)
About Us
Rescrito is a revenue-generating AI-powered platform for academic writing and research, serving a broad Spanish-speaking audience with a focus on Latin American markets.
About the Role
We’re looking for a Growth Marketer who can bring in paying users through any channel. SEO, Meta Ads, TikTok, Google, Reddit, or Influencer Marketing - you choose what works best. You'll get full ownership of your strategy and budget, with a clear focus on profitable user acquisition and solid unit economics.
Responsibilities
- Own and scale user acquisition across any effective channel (SEO, Meta Ads, TikTok, Google Ads, Reddit, Influencers, UGC, etc.).
- Independently launch, test, and optimize campaigns or content strategies to bring in paying users.
- Analyze campaign performance and iterate based on data.
- Propose your own KPI framework and acquisition metrics based on your experience.
Requirements
- Experience in AI EdTech (Mandatory): Proven experience driving user acquisition or SEO/Growth for AI writing tools, academic research assistants, essay generators, or student SaaS products.
- Flexible Channel Background: Strong track record in scaling acquisition through either Paid Ads (Meta, TikTok, Google) or Organic Channels (SEO, Link Building, Content, UGC/Viral Marketing).
- Strong analytical skills: Comfortable making decisions based on data and performance metrics, not assumptions.
- Structured, systemic thinking: Able to see the big picture while managing execution details.
- Independent work: Comfortable working independently, testing fast, and owning results end-to-end.
We Offer
- Fully remote, flexible schedule.
- Real autonomy - freedom to propose and own your approach to channels, budget, and KPIs.
- Opportunity to grow from an early marketing team member into a key leadership role as the company scales.
- Flexible engagement structure.
Ready to grow Rescrito with us? Apply today!
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