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Head of Marketing

Zeeks·Salary not specified

Primary stack

MarketingUser AcquisitionPerformance MarketingLeadershipDigital MarketingSEO

Nice to have's

iGaminggrowth opportunitiesmarketing efficiencyscalable marketing processeshigh-performing teams

Job description

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About the Position

Zeeks is a technology company building infrastructure, analytics, and service products for the global iGaming industry. Our solutions enhance market reliability and transparency through advanced analytics, innovative technology, and a strong commitment to quality.

We’re looking for a Head of Marketing to lead our global marketing strategy, scale product growth, and build a high-performing marketing organization that drives long-term business impact.

About the Role

This is a strategic leadership position for a marketing professional who combines product thinking, deep user acquisition expertise, and a data-driven approach to decision-making.

You will be responsible for building and evolving the marketing function-from product positioning and acquisition channels to optimizing business metrics and shaping the long-term marketing strategy.

Responsibilities

  • Develop and execute the product marketing strategy.
  • Define and strengthen the brand positioning and value proposition.
  • Build and scale an effective user acquisition system across SEO, PPC, Paid Social, Affiliates, and other marketing channels.
  • Partner closely with the Product team to shape the product strategy and roadmap.
  • Develop CRM strategies to improve user activation, engagement, and retention.
  • Analyze the market, competitors, and user behavior to identify growth opportunities. Make strategic decisions based on marketing and product performance metrics.
  • Build, optimize, and lead marketing processes and the marketing team.

Requirements

  • Proven experience as a Head of Marketing, Growth Lead, or in a similar leadership role.
  • Successfully scaled digital products through marketing channels.
  • Deep expertise in performance marketing, SEO, and the broader digital marketing ecosystem.
  • Understanding of key business metrics such as LTV, ROI, CAC, and marketing efficiency.
  • Strong strategic thinking and leadership capabilities.
  • Experience building high-performing teams and scalable marketing processes.
  • Experience in iGaming or a related digital industry is considered a strong advantage.

We Offer

  • The opportunity to define the marketing strategy of an international product.
  • A high level of ownership and influence on key business decisions.
  • The chance to work in a technology-driven company focused on quality, analytics, and sustainable growth.
  • Competitive compensation paid in a foreign currency.
  • 18 paid vacation days, 5 personal days off, a Birthday Day Off, and 5 paid sick days with no medical certificate required.
  • Wellbeing Deposit.
  • Learning and professional development budget.

Join Zeeks!

We’re looking for a marketing leader who can scale our product, build a high-performing marketing organization, and create long-term value in international markets.

If you’re ready to shape the future of a global product and drive its growth through strategic marketing, send us your CV or LinkedIn profile. We’d love to get to know you.

© Zeeks. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.

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