Live Streaming & Content Producer
Primary stack
Nice to have's
Job description
About the Position
We are seeking a dynamic Live Streaming & Content Producer to manage end-to-end livestream execution and ensure seamless social commerce activities in Bintaro, Jakarta, Indonesia.
In this role, you will bridge campaign strategy with real-time execution-translating marketing briefs into engaging live rundowns, briefing hosts, coordinating cross-functionally, and digging into performance metrics to drive maximum reach and revenue.
Responsibilities
Livestream Planning & Execution
- Translate campaign and promotional briefs into detailed livestream execution plans.
- Prepare live rundowns, establish product priorities, structure promotion mechanics (vouchers/discounts), and outline key selling points (KSPs).
Cross-Functional & Host Coordination
- Prepare comprehensive host briefs and coordinate readiness across Host Management, Trainers, Moderators, and Creative teams.
- Collaborate with Content Planners to align live streaming events with short-form video activities for maximum synergy.
Live Monitoring & Performance Optimization
- Monitor live streams in real time to ensure campaign plans are executed smoothly and accurately.
- Track key performance metrics including GMV, Viewers, CTR, CVR, Average Watch Duration (AVD), and Engagement.
- Troubleshoot live execution issues instantly and identify opportunities for continuous performance improvement.
Campaign Management & Reporting
- Maintain campaign timelines, tracking sheets, and assigned deliverables.
- Prepare performance recaps and actionable key learnings for Lead/Manager review.
Requirements
- Education: Bachelor’s degree in Marketing, Communication, Business, Media, or a related field.
- Experience: 1–2 years of experience in Livestreaming, Social Commerce, E-commerce, Content, or Marketplace operations.
- Platform Knowledge: Highly familiar with TikTok Shop and/or Shopee Live operations.
- E-Commerce Literacy: Solid understanding of e-commerce campaigns, promotions, vouchers, and product bundling/mechanics.
- Data-Driven: Comfortable analyzing performance metrics and proficient with Excel/Google Sheets.
- Soft Skills: Exceptional organizational, multi-tasking, and communication skills with strong attention to detail.
- Cross-Functional Collaboration: Ability to work smoothly across diverse teams (creatives, hosts, moderators) in a fast-paced environment.
Nice to Have
- Prior experience in an Agency, E-commerce Enabler, or high-volume Social Commerce brand.
- Background in industries such as Beauty, FMCG, Personal Care, Fashion, or Consumer Electronics.
We Offer
- Opportunity to work in a dynamic and fast-paced environment.
- Be part of a leading social commerce team.
- Professional growth and development opportunities.
About the Company
[Company description if present]
© AnyMind Group. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.
AnyMind Group is an organization that is transforming industries through artificial intelligence. Headquartered in Singapore, AnyMind Group is the parent company of AdAsia Holdings, TalentMind and CastingAsia.In the marketing industry, end-to-end solutions by companies under the AnyMind Group span influencer marketing, programmatic and digital advertising, and publisher monetization.For the human resource industry, AnyMind group’s TalentMind provides human resource and recruitment professionals with an AI-driven recruitment optimization platform to make hiring more efficient and smart.AnyMind Group aims to power businesses and professionals with a suite of AI-based solutions, enabling them to easily achieve greater scale and efficiency within and across departments.***AI-driven Influencer Marketing Platform and Marketplaceanymindgroup.com/castingasiaAI-driven recruiting software platformanymindgroup.com/talentmind***