Assistant Manager, eCommerce KAM

About the Position

We are seeking a strategic and highly motivated eCommerce Key Account Manager (KAM) to oversee our e-commerce account and manage a portfolio of top-tier brands. In this pivotal role, you will drive the overarching e-commerce strategy, manage P&L for assigned accounts, and ensure operational excellence across major platforms including Lazada, Shopee, and TikTok. You will act as the strategic bridge between our clients, internal teams, and e-commerce platforms to accelerate GMV growth and expand market share.

Responsibilities

• Own the overarching e-commerce strategy and P&L for a portfolio of brands, driving the team to achieve monthly, quarterly, and annual GMV and revenue targets.
• Act as the senior escalation point and strategic advisor for key clients, leading Quarterly Business Reviews (QBRs) to ensure long-term alignment between brand goals and agency delivery.
• Build and maintain strong relationships with platform representatives (Lazada, Shopee, TikTok KAMs) to negotiate Joint Business Plans (JBPs), secure exclusive campaign placements, and unlock platform beta features.
• Review and approve overarching marketing and promotional strategies for mega campaigns (e.g., 3.3, 11.11), product launches, and live streaming initiatives, ensuring optimal budget allocation.
• Streamline workflows and resolve operational bottlenecks between the KAM team and internal departments (Supply Chain, Marketing, Creative Design, Finance, etc.) to ensure flawless end-to-end execution.
• Consolidate and analyze data across the portfolio to identify market trends, consumer behavior, and campaign ROI, providing C-level insights and strategic pivots to clients and internal management.
• Manage team workload, resource allocation, and lead crisis management and operational troubleshooting during high-traffic mega campaign periods.

Requirements

• Possess a Bachelor's degree in Business, Marketing, or a related field.
• Have 5-8 years of experience in eCommerce, Key Account Management, or an Agency environment.
• Demonstrate an expert-level understanding of Southeast Asian e-commerce ecosystems (Lazada, Shopee, TikTok Shop), including seller centers, in-app advertising algorithms, and platform-specific marketing tools.
• Exhibit strong financial acumen with proven experience managing P&L, marketing budgets, and ROI optimization.
• Possess exceptional English communication and presentation skills, with a track record of successfully managing senior client stakeholders and negotiating complex agreements.
• A strategic thinker with a data-driven mindset and advanced proficiency in Microsoft Excel and data analytics tools.
• Highly resilient and adaptable, capable of leading a team through high-pressure situations, including extended hours during critical e-commerce mega campaigns.

Nice to Have

• Proficiency in Mandarin to support regional collaboration and communication.

We Offer

• Advanced AI tools for all positions
• Competitive salary
• Performance Bonus (1 time per year)
• Annual leaves
• Dental benefits
• Wellness benefits
• TGIF, monthly birthday, and other fun engagement events
• Work in a professional and dynamic environment
• Exciting opportunity to explore digital trends and lead impactful strategies

About the Company

Looking to kickstart your career with AnyMind Group? Head over here for our available positions.

Have a question for us? Reach out today and a relevant expert will be in touch with you.