Marketing Data Scientist

Job ID: 16554

Career: Corporate Marketing

Location: Work from Home - Mexico

Date Posted: Sep 29, 2026

About the Position

Join Vonage and help us innovate cloud communications for businesses worldwide!

Why this role matters:

We are looking for a Data Scientist to own our demand and revenue intelligence capabilities. You will sit at the intersection of marketing strategy and commercial outcomes, building the predictive models and analytical frameworks that tell us where growth is coming from before it arrives. Your work will directly shape how we reach the right audiences, invest in the right channels, and accelerate pipeline - turning marketing activity into a measurable, forward-looking revenue engine.

Responsibilities

• Analyze and model the relationship between marketing investment, channel performance, and revenue outcomes, connecting spend to growth
• Design and maintain reporting views and self-serve analytics assets for internal stakeholders and marketing partners; making model outputs and performance data accessible, consistent, and actionable across teams
• Identify high-value market segments and audiences through data modeling to inform how and where we compete
• Develop personalization models and frameworks that enable tailored customer experiences across channels, from dynamic content and offers to next-best-action recommendations
• Collaborate with Marketing and Sales teams to define forecasting methodologies and embed models into operational workflows
• Translate complex model outputs into clear, actionable narratives that drive strategic decisions at the executive level
• Contribute to the development of AI-ready data structures in Snowflake, including clean feature tables, scoring outputs, and audience segments that serve as reliable inputs for marketing automation and AI-driven decisioning

Requirements

• Strong understanding of the full B2B revenue funnel - from awareness and demand generation through pipeline to closed revenue - and how data flows across it
• Strong business acumen with the ability to connect predictive model outputs to strategic marketing and revenue decisions
• The ability to influence RevOps, Sales, and Marketing stakeholders through data-led storytelling
• A rigorous yet pragmatic approach to forecasting - knowing when to build a sophisticated model and when a well-structured regression is enough
• A proven self-starter comfortable operating in fast-moving, commercially-driven environments
• A working fluency with AI tools and LLM-based workflows - able to leverage AI to accelerate analysis, prototype models, and operate effectively in an AI-first data environment

Required Skills

• 8 years of experience in Data Science, Revenue Analytics, or a related field
• Salesforce data experience: proven hands-on experience with Salesforce data across the full object model (Leads, Contacts, Accounts, Opportunities, Campaigns), and a deep understanding of how marketing and sales data interconnects within Salesforce
• Snowflake data warehouse experience: demonstrated experience querying, modeling, and working with data in Snowflake, including SQL-based data modeling and working with structured analytical data sets
• Experience modeling pipeline generation, conversion rates, and revenue velocity across the full funnel

Tools & Technologies

• Salesforce - full object model (Leads, Contacts, Accounts, Opportunities, Campaigns), SOQL, Salesforce administration, Salesforce Einstein Analytics / Tableau CRM
• Python - scikit-learn, statsmodels, Prophet, pandas, NumPy for forecasting and modeling
• SQL - advanced querying across CRM and marketing data sources
• Data Visualization - Tableau, Power BI, Salesforce-native dashboarding
• Marketing Automation Platforms - Marketo, HubSpot, or Pardot (data structure familiarity)
• Cloud Data Platforms - Snowflake, AWS, GCP, or Azure for data extraction and model deployment
• Version Control - Git/GitHub or GitLab
• Spreadsheet & Presentation Tools - Excel, Google Sheets for stakeholder-facing outputs

Nice to Have

• Experience with customer lifetime value (LTV) modeling and churn prediction
• Familiarity with marketing automation platforms and how they feed into Salesforce (e.g., Marketo, HubSpot)
• Experience with lead-to-revenue funnel analytics in a B2B SaaS environment
• Working knowledge of digital marketing platforms and their underlying data structures
• Advanced degree (Master's or PhD) in a quantitative field such as Statistics, Economics, or Computer Science

We Offer

• Competitive salary
• Opportunity to work remotely from Mexico
• Professional development opportunities

About the Company

Vonage is a global cloud communications leader. And your talent will further help brands - such as Airbnb, Viber, WhatsApp, and Snapchat - accelerate their digital transformation through our fully programmable-based unified communications, contact center solutions, and communications APIs. Ready to innovate? Then join us today.

Inclusion and Fairness at Vonage

At Vonage, we celebrate diversity, as it is in the best interest of our employees, customers, and community to do so! Vonage is proud to be an equal opportunity workplace. We are committed to equal employment opportunity for all, including equivalent pay, and will not discriminate against an applicant or an employee based on gender/gender identity, race, color, ancestry/ethnicity, religion/conviction of belief, creed, national origin, sexual orientation, genetic information, age, citizenship, marital status, pregnancy, disability, military status, political beliefs, family status and any other category protected by applicable law. If you would like to see a copy of our EEO policy, or if you have a disability or special need that requires accommodation, please let us know by emailing [email protected].