Marketing Operations Team Lead

About the Position

Ready to shape the operating model and the tooling strategy of team.blue? 🚀 Apply Now!

Company

team.blue is one of the largest digital enablement providers in Europe, supporting over 3.5 million customers across 22+ markets through a portfolio of 60+ brands spanning web hosting, domains, SaaS, and digital infrastructure. Our Marketing Centre of Excellence (CoE) is the group engine that scales what works across every brand - combining deep functional expertise, shared tooling, and agile ways of working to drive growth, speed, and quality at scale.

Responsibilities

• Lead AI and tool enablement - identify where AI-assisted workflows can remove friction in campaign build, QA, and reporting; run structured pilots with the CoE pillars; and turn what works into playbooks and training that brands actually adopt. You're not chasing every new tool - you're the filter between hype and operational reality.

• Lead CX Integration, the campaign-driven landing-page, web-asset, and tracking/QA capability that bridges Marketing, UX, Product, and Tech. Ensure build quality and deployment consistency across multiple tech stacks, working alongside (not displacing) local web and dev teams.

• Support agile delivery sustain the sprint-based delivery model, planning cadences, and operations governance, with day-to-day facilitation run by the Agile Coordinator.

• Drive to tool and AI enablement helping our teams adopt new tools, automation, and AI-assisted ways of working by surfacing operational best practice and supporting the playbooks and training behind them.

• Lead and develop the pillar manage the CX Integration and MarTech/Automation managers and specialists, balancing shared capacity and prioritisation against competing brand demands.

• Own the operating model cross-function prioritisation, standards governance, and the interface into quarterly planning and wider CoE leadership.

Requirements

Essential

• 10+ years of proven experience in marketing operations, MarTech, or RevOps. Multi-brand, multi-market, or otherwise complex environment is required
• Strong hands-on command of the modern marketing stack including HubSpot (or comparable), GA4, Google Tag Manager, automation platforms, and adjacent CDP/BI tooling
• Demonstrated ability to build scalable standards, processes, and documentation while operating pragmatically across non-uniform tech stacks
• AI-assisted workflow adoption including increasing our proportion of campaign/build/reporting workflows using AI-assisted tooling, and measurable time-to-delivery improvement where adopted.
• Fluency in agile delivery (Scrum/Kanban) and sprint-based operating models
• Systems thinking, with the ability to translate confidently between marketing, product, and engineering
• 3+ years of people leadership experience across distributed teams, including managing shared capacity and competing priorities
• A practical enablement instinct; able to translate operational and AI-tooling best practice into real adoption across teams
• Excellent stakeholder management and communication skills, and professional working fluency in English

Desirable

• Experience in B2B for SMBs or D2C
• Familiarity with landing-page builders, CMS platforms, and campaign QA at scale
• Track record of evaluating and rolling out AI-assisted tooling within a marketing or ops function - not just using AI, but having driven adoption across a team or organisation and being able to speak to what worked, what didn't, and why.
• Experience operating within a Centre of Excellence or shared-service model that enables rather than controls
• Additional European languages

We Offer

You'll join a group that's building one of the most ambitious marketing operating models in the European digital space - with the scale of 60+ brands behind you, real investment in tooling and AI, and clear career paths within a growing Centre of Excellence.

About the Company

team.blue is a leading digital enabler for companies and entrepreneurs. It serves over 3.3 million customers in Europe and has more than 3,000 experts to support them. Its goal is to shape technology and to empower businesses with innovative digital services.

Click here to read more about team.blue

Locations

• Amsterdam, Netherlands
• London, United Kingdom
• Ghent, Belgium

Employment Type

Full-time

Work Location Type

Hybrid