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Migration & Modernization Business Development Manager

NetApp Germany·Salary not specified

Primary stack

Business DevelopmentSalesLeadershipCloudFormation

Nice to have's

AWSAzureGoogle Cloud StorageFedora

Job description

About the Position

NetApp is helping organizations modernize their data infrastructure across hybrid and multi-cloud environments while maintaining control, security, governance, and flexibility. As organizations navigate cloud migrations, data center modernization, regulatory requirements, virtualization changes, and infrastructure refresh cycles, there is a significant opportunity for NetApp to engage earlier in transformation decisions.

The Migration & Modernization Business Development Manager is responsible for creating demand, generating qualified pipeline, and accelerating growth across EMEA/LATAM. This is a highly strategic business development role focused on identifying market opportunities, engaging customers and partners, and driving measurable pipeline and bookings growth. Success will be measured by pipeline creation, opportunity progression, and business impact.

Responsibilities

Drive Pipeline Growth

  • Own the Migration & Modernization pipeline generation strategy across EMEA/LATAM.
  • Identify and prioritize target accounts based on modernization triggers such as infrastructure refreshes, end-of-life technologies, cloud migrations, virtualization changes, regulatory initiatives, and data center transformation projects.
  • Work with Sales, Marketing, and Partners to execute campaigns, workshops, executive engagements, and assessments that generate qualified opportunities.
  • Develop executive-level relationships and engage directly with customers to uncover and qualify opportunities.

Accelerate Business Growth

  • Expand opportunities within the existing customer base through modernization and cloud transformation initiatives.
  • Drive net-new business through migration events, competitive displacement opportunities, and infrastructure transformation programs.
  • Identify growth areas, improve conversion rates, and help scale repeatable demand-generation motions.

Develop Go-to-Market Plays

  • Create and refine migration and modernization value propositions focused on hybrid cloud, data center modernization, workload mobility, virtualization transformation, sovereignty, compliance, and consumption-based models.
  • Build repeatable programs that provide account targeting, customer messaging, business value frameworks, competitive positioning, and pipeline generation activities.

Enable the Field

  • Equip Client Executives, Systems Engineers, and Partner teams with the tools, messaging, and frameworks needed to identify and qualify modernization opportunities.
  • Support strategic opportunities through executive engagement, business case development, and competitive positioning.

Partner & Ecosystem Engagement

  • Build joint migration and modernization programs with hyperscalers, systems integrators, managed service providers, cloud providers, and other strategic partners.
  • Drive partner-sourced pipeline through joint customer engagements and migration initiatives.

Requirements

Required

  • 8+ years of experience in Business Development, Strategic Sales, Go-to-Market, Cloud Transformation, or Infrastructure Modernization.
  • Proven track record of generating pipeline and influencing revenue growth within enterprise technology environments.
  • Experience building target account strategies and identifying opportunities based on business or technology trigger events.
  • Strong understanding of hybrid cloud, multi-cloud, data infrastructure, virtualization, cloud migration, and modernization strategies.
  • Ability to develop and present business cases to senior business and technology leaders, including CIOs and CFOs.
  • Strong stakeholder management and cross-functional leadership skills.
  • Fluent English and willingness to travel across EMEA/LATAM as required.

Preferred

  • Experience working with AWS, Microsoft Azure, Google Cloud, or large systems integrators.
  • Understanding of regulatory and sovereignty requirements including DORA, NIS2, and data residency considerations.
  • Experience supporting large-scale migration, virtualization, cloud, or data center transformation projects.
  • Additional European language skills are advantageous.

We Offer

  • Opportunity to play a pivotal role in helping customers modernize their infrastructure.
  • Transform how they manage data across hybrid and multi-cloud environments.
  • Shape strategic technology decisions across EMEA and LATAM.
  • Build and scale a high-impact business motion with direct influence on growth, market expansion, and customer success.

About the Company

At NetApp, you will be part of a team that is dedicated to helping organizations navigate their data infrastructure transformation journey. We offer a dynamic and innovative environment where your contributions will directly impact our customers' success and our company's growth.

Job Segment: Virtualization, Business Development, Compliance, Law, Sales, Technology, Legal

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