Monetization Principal (Remote)

About the Position

Monetization Principal (Remote)

We’re iubenda, the team turning compliance into a growth engine. We help over 110K businesses all around the world build trust, boost performance, and grow without limits. Now part of team.blue (https://team.blue/), we’re scaling privacy tech with confidence, creativity, and a little bit of attitude. Join a team that moves fast, thinks big, and makes privacy feel exciting again!

Responsibilities

Free-to-Paid Conversion

• Owning the free-to-paid conversion strategy across Complianz and other iubenda-family products: decide what to test or build, pricing, packaging, feature gating, in-app upgrade prompts, and paywalls, based on the Revenue Business Analyst's findings and your own hypotheses.
• Briefing the CRO Principal on any test that touches a website or product surface (pricing pages, signup flows, paywalls, upgrade prompts); the CRO Principal builds, runs, and validates it. You make the decision to ship, stop, or iterate based on the results.
• Owning final pricing and packaging decisions for free-tier upgrade paths.

Add-On & Expansion Monetization

• Owning the strategy for selling add-ons and upgrades to the existing paid user base, with lifecycle marketing (email, in-app messaging, triggered campaigns) as your primary, self-owned execution channel.
• Deciding which add-ons to promote to which segments and when, based on usage signals and account maturity.
• Building and maintaining always-on lifecycle campaigns spanning onboarding through expansion, not one-off promotions.
• Tracking add-on attach rate and expansion MRR as core KPIs and adjusting the campaign calendar accordingly.

Requirements

• At least 3 years in monetization, growth, or lifecycle marketing at a SaaS company, ideally with a freemium or free-trial model.
• A track record of turning data findings into shipped pricing, packaging, or in-app monetization changes.
• Hands-on lifecycle or email marketing experience: segmentation, triggered campaigns, and campaign measurement.
• Comfort working from someone else's analysis, and equal comfort generating your own hypotheses when the data runs out.
• A direct collaborator who can work alongside a CRO Principal and a Revenue Business Analyst without needing to own their work.
• Full proficiency in English.

Location

We're a remote-first company. You can work from wherever you're most productive in the world. For those based in Italy or nearby, if you enjoy a mix of remote and in-person work, you can also take advantage of our offices in Milan and Bologna. For those based in Mauritius, while you can work from anywhere on the island, we encourage regular in-person collaboration at our Port Louis office, typically once per week. Wherever you’re based, this role involves working within a ±1 CET time frame to stay closely aligned with the rest of the team and make collaboration easy.

We Offer

• Remote work 🌴 Work 100% remotely, or from our offices, whatever works best for you. We're fully structured for seamless remote onboarding and collaboration (for those based in Mauritius, we expect weekly in-person collaboration).
• Company retreats 🏔️ Once a year, we hold fully paid, week-long retreats in beautiful locations such as Venice, Athens, and Palermo, where we work, connect, and recharge together.
• All-in-One flex budget 💳 A yearly sum of up to 1,000€ that you can tailor to your personal needs, whether it’s private health coverage, meal vouchers, childcare, learning, fitness, or other lifestyle choices. You can invest in what matters most to you (total amount, availability of specific services, payment method, and taxability may vary depending on local regulations).
• Work equipment supply scheme 💻 A policy designed to help you create the perfect setup and perform at your best.
• Collaborative, multicultural team 🧩 Join a team of talented, international colleagues in a friendly, open, and highly collaborative environment.

Please send your CV in English.

Want to know more about iubenda? Check us out at:

iubenda.com | LinkedIn | Facebook | Twitter

Privacy

By applying, you hereby declare that you have read and understood our privacy policy (https://www.iubenda.com/privacy-policy/96274994). To ensure a fair selection process and verify your identity, we may ask you during video interviews to disable virtual backgrounds or filters, show an ID, or answer follow-up questions. If you need an alternative arrangement, please let us know, and we will accommodate.