About the Position

Performance Marketing Manager DACH (m/w/d)

Frankfurt am Main or Berlin · Full-time, permanent · 4+ years paid media · German C1 or higher, English fluent · Reports to the Head of Performance Marketing, Europe, works closely with the CEO DACH

Work mode: Hybrid

Make every euro of ad spend work harder

Our DACH clients don't want more clicks. They want more customers, at a cost that makes sense. You'll make that happen.

You'll plan, launch and optimise paid campaigns for brands across Germany, Austria and Switzerland on Google, Meta and LinkedIn, working with our designers and web team so the ads, landing pages and tracking all pull in the same direction.

Responsibilities

Campaigns. Build and run Google Ads, Meta and LinkedIn campaigns for D2C, B2B and lead-gen clients
Performance. Own ROAS, CPA and lead quality targets, and optimise every week
Tracking. GA4, Google Tag Manager, conversion APIs and clean attribution
Creative testing. Brief our designers on ad concepts, test them and scale the winners
Clients. Present results and recommendations in German, clearly and honestly
Audits. Turn audits of prospects' ad accounts into new business

Your first 90 days

Days 1 to 30: Take over your accounts, audit them, ship quick wins
Days 31 to 60: New campaign structures and a creative testing plan live
Days 61 to 90: Measurable improvement in CPA or ROAS on your main accounts

Requirements

Have 4+ years managing paid media budgets, ideally at an agency
Are hands-on with Google Ads, Meta Ads Manager and LinkedIn Campaign Manager
Know GA4 and Tag Manager well enough to fix tracking yourself
Speak and write German fluently and work comfortably in English
Love the numbers and still care what the ad looks like

Nice to Have

TikTok Ads
Microsoft Ads
Shopify ecommerce
server-side tagging
Looker Studio

We Offer

€55,000 to €68,000 gross per year, plus a bonus of up to 10% tied to client results
Varied DACH clients and real budgets
A creative and web studio to build ads and landing pages with you
Growth into a team lead role as our European practice grows
28 days of paid leave (German legal minimum: 20 days), plus public holidays

How to Apply

Send your CV and one campaign you're proud of: the goal, what you did, and the numbers before and after.

UnFoldMart welcomes applications from everyone regardless of gender, origin, religion, disability, age or sexual identity.

Performance Marketing Manager DACH (m/w/d)

Job description