PPC Specialist (Amazon)

About the Position

We are seeking an experienced Amazon PPC Specialist to join our innovative team at MyHomeGuardian. As a spin-off of the successful MyHomeQuote platform, we specialize in comprehensive property protection solutions in the U.S. market. Our focus ranges from ballistic protection and shelters to drone detection systems and natural disaster protection.

Responsibilities

• Develop PPC strategies for launching products on Amazon, including market analysis, competitor analysis, and cost evaluation in various niches.
• Optimize Amazon product listings to increase conversion rates, conduct A/B testing of ads, headlines, and visuals.
• Manage multi-channel SEM marketing. Set up and run campaigns in Amazon Ads (Sponsored Products/Brands/Display).
• Collect semantic core and segment audiences, and set up retargeting and Look-alike campaigns.
• Set up conversion tracking (GTM, pixels).
• Optimize and scale campaigns by managing bids, reallocating budgets to profitable channels, and scaling effective campaigns while disabling ineffective ones.
• Reporting: Systematic monitoring and reporting on key metrics (ACOS, ROAS, CPL, CPA, CTR, CR, Sales, ROI).

Requirements

• At least 3 years of experience with Amazon Ads.
• Understanding of advertising performance metrics: ACOS, ROAS, CPL, CPA, CTR, CR.
• Analytical thinking and ability to work with large datasets.
• Advanced proficiency in Excel/Google Sheets; knowledge of BI tools is a plus.
• English language proficiency at the Intermediate level (work with English platforms and reporting).
• Attention to detail, independence, and ability to meet deadlines.

We Offer

• Financial support for English language courses (50% coverage).
• Comprehensive health insurance (50% coverage).
• Mental health support with access to psychologists and coaches (50% coverage).
• Support for sports and physical activities (50% coverage).
• Paid sick leave and holidays.

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About the Company

MyHomeGuardian is an innovative platform in the U.S. market specializing in comprehensive property protection against critical threats, from ballistic glazing and shelters to drone detection systems and natural disaster protection. MyHomeGuardian is a spin-off of the successful MyHomeQuote platform, one of the leaders in the home improvement lead generation market in the U.S.