Programmatic Media Buyer (Mid-Senior Level)
Remote•Salary not specified
Location not specified
Tech Stack
Looker
Job Description, Responsibilities & Requirements
About the Position
We are seeking a Programmatic Media Buyer (Mid-Senior Level) for a client-facing role, ideal for someone with 4–7 years of hands-on experience managing campaigns in DV360 and other Demand-Side Platforms (DSPs). This role is open to both part-time and full-time candidates and offers a flexible remote position.
Responsibilities
Strategy & Planning
- Translate client goals into full-funnel media strategies using DV360 and/or other DSPs (e.g., StackAdapt, The Trade Desk)
- Build campaign plans, audience segmentation, and inventory strategies tailored to awareness, consideration, and conversion stages
- Create accurate spend forecasts, pacing plans, and testing roadmaps based on media objectives
Campaign Execution
- Launch and manage Programmatic campaigns (display, video, native, and CTV) across DSP platforms
- Set up and monitor tracking infrastructure (pixels, tags), ensure accurate conversion tracking
- Execute structured tests, manage inventory lists, and adjust bid/frequency strategies as needed
Optimization & Reporting
- Monitor performance against KPIs (CPM, CTR, CPC, CPA, ROAS) and continuously optimize for efficiency and outcomes
- Generate insights reports and performance recaps with clear recommendations for next steps
- Present findings in internal reviews and client-facing calls
Client Collaboration
- Serve as a programmatic lead on assigned accounts, ensuring media strategy aligns with business objectives
- Coordinate with creative, strategy, and analytics teams to align campaign messaging and execution
- Support quarterly reviews and roadmap planning with channel-level insights and data-backed opportunities
Requirements
Must-Have Qualifications
- 4–7 years of hands-on Programmatic media buying experience
- Strong expertise in DV360, and working knowledge of at least one other DSP (e.g., StackAdapt, The Trade Desk, Amazon DSP)
- Strong data fluency – experience with Excel/Sheets, Looker Studio, and native DSP dashboards
- Knowledge of conversion tracking setup, pixels/tags, and attribution modeling
- Ability to communicate performance insights in a clear, client-friendly manner
- Experience working with diverse accounts and adapting to different funnel strategies
Bonus Skills
- Familiarity with contextual and audience-based targeting strategies
- Exposure to CTV, native, or retargeting formats beyond standard display/video
- If applying for a full-time role:
- Experience managing Paid Social campaigns (Meta, TikTok, LinkedIn)
- Experience with Google Ads or YouTube campaigns within Paid Search ecosystems
We Offer
- Flexible remote position
- Competitive compensation aligned with experience and availability
- Opportunity to grow into a strategic leadership role as the programmatic offering expands
About the Company
One Core Media is a company that specializes in various services including branding, creatives, web development, media buys, organic & SEO, broadcast & print, data & analytics, technology, BDR & outbound sales. We serve industries such as education, health, wealth, and commerce.